Roblox Corporation (RBLX) Stock Analysis 2026

Gaming / SocialOnline Gaming Platform & Virtual Worlds
$47.82
as of 2026-09-18
-66.8% (52-week)50D MA $45.62  |  200D MA $60.80

BriMind AI Score

Proprietary
26
Weak
Price CAGR
-7.4%
1Y Return
-65.9%
Analyst Upside
+6.2%
Rev Growth
35.9%

Score based on historical price CAGR, revenue growth, analyst upside, and valuation factors. Updated daily.

AI scores and price targets are for informational and educational purposes only. They do not constitute financial advice or a recommendation to buy or sell any security. Past performance is not indicative of future results. Always conduct your own research before making investment decisions. Full Disclaimer →

About Roblox Corporation

Roblox operates the world's largest immersive social platform, where 80+ million daily active users create, share, and experience 3D worlds built by a community of millions of developers. Unlike traditional game companies, Roblox doesn't make games — it provides the platform and tools for creators to build experiences, and takes a percentage of all transactions. The platform is particularly dominant among users under 18, though the 17+ age demographic is the fastest-growing segment.

How Roblox Makes Money

Roblox earns from the sale of Robux (virtual currency) that users spend on in-experience purchases, avatar items, and premium subscriptions. Roblox takes approximately 72-75% of each Robux transaction (after developer payouts, app store fees, and infrastructure costs). Developers receive ~25-28% of spending in their experiences. Revenue is recognized over the estimated lifetime of paying users, creating significant deferred revenue.

Roblox Revenue & Profitability Breakdown

This chart shows how Roblox's revenue flows through to profit. Each row deducts a layer of costs: first the direct cost of making products/services (Cost of Revenue), then operating expenses like marketing and R&D, then taxes. What remains at the bottom is net income — the actual profit shareholders own. High gross and net margins indicate a business with strong pricing power and efficiency.

Revenue
$5.69B
Cost of Revenue
-$4.23B
Gross Profit
$1.46B25.7% margin
Operating Expenses
-$1.46B
Operating Income
$0-13.3% margin
Tax & Other
-$1.00B
Net Income
-$-1.00B-17.6% margin
Gross Margin
25.7%
Operating Margin
-13.3%
Net Margin
-17.6%

Key Financial Metrics

Roblox Corporation doesn't carry a meaningful trailing P/E right now, generates $1.48B in free cash flow, runs a debt/equity ratio of 1423.26, and converts shareholder equity into profit at a -432.3% return on equity. For context: P/E ratio measures how much you pay for $1 of earnings (lower = cheaper, but fast-growing companies command higher P/E); Free Cash Flow is the cash left after running the business; Debt/Equity shows how leveraged a company is; Return on Equity shows how efficiently it turns shareholder capital into profit.

Market Cap
$29.44B
P/E (Forward)
-33.01
PEG Ratio
8.18
Price / Book
193.47
Revenue
$5.69B
Revenue Growth
35.9%
EPS (Trailing)
$-1.41
EPS (Forward)
$-1.25
Gross Margin
25.7%
Operating Margin
-13.3%
Net Margin
-17.6%
Return on Equity
-432.3%
Return on Assets
-7.7%
Free Cash Flow
$1.48B
Debt / Equity
1423.26
Current Ratio
0.82
Quick Ratio
0.65
Beta
1.46
Dividend Yield
None
Payout Ratio
0.0%
Insider Ownership
5.5%
Inst. Ownership
86.5%
Short % Float
2.1%
Book Value / Share
$0.21

Wall Street Analyst Consensus

Wall Street analysts covering Roblox Corporation currently haven't converged on a clear consensus rating, with a mean 12-month price target of $48.32 (+1.1% vs the current price). Analysts set these targets after researching a company's earnings, competitive position, and industry trends — Strong Buy / Buy means the majority expect meaningful upside, while Hold means fair value near the current price rather than a sell signal.

Mean Target$48.32+1.1% upside

Technical Price Signals

RBLX is currently in a short-term uptrend, trading above its 50-day average of $45.62 and below its 200-day average of $60.80. Moving averages smooth out day-to-day volatility to reveal the underlying trend — a Golden Cross (50MA crosses above 200MA) is a classic bullish signal, a Death Cross is bearish, though both are lagging indicators that confirm trends rather than predict them.

Current Price
$47.82
50-Day MA
$45.62
▲ Price above
200-Day MA
$60.80
▼ Price below
Short-term Uptrend
Above 50-day MA but mixed longer-term

RBLX Investment Case: Bull vs Bear

RBLX's investment case breaks down into 4 bull points and 4 bear points below. The bull case outlines the key reasons the stock could outperform — competitive advantages, growth catalysts, and market tailwinds. The bear case highlights the most significant risks. A strong bull case with manageable bear risks typically makes for a more compelling investment.

Bull Case (Reasons to Buy)

  • 80M+ daily active users with 14B+ engagement hours quarterly — Roblox is one of the most engaging digital platforms in the world, surpassing many social media apps.
  • 17+ age demographic is growing fastest (30%+ YoY) — Roblox is successfully aging up beyond its original kid audience, dramatically expanding the addressable market.
  • Creator economy flywheel — millions of developers building experiences attract users, whose spending funds more development, creating a self-reinforcing content cycle.
  • Advertising and brand partnerships are an emerging high-margin revenue stream — brands pay premium rates to reach Roblox's massive engaged audience.

Bear Case (Key Risks)

  • GAAP profitability remains elusive — Roblox has never been profitable and stock-based compensation dilutes shareholders significantly.
  • Child safety concerns create regulatory risk — Roblox has faced criticism over predatory monetization and inappropriate content for young users.
  • Revenue recognition is complex (deferred over user lifetime) — bookings can grow while GAAP revenue appears to lag, confusing investors.
  • Developer payout pressure — creators have demanded a larger share of revenue, and increasing payouts would compress Roblox's margins.

What to Watch: RBLX Key Metrics

Daily active users
Bookings growth
Hours engaged
Average bookings per DAU
17+ age demographic growth

RBLX Stock — Frequently Asked Questions

Read the full RBLX in-depth report
Seven-method valuation, AI Score, blended price target, and a 5-year Monte Carlo simulation for Roblox Corporation.

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Data sources: Financial metrics and market data sourced from company SEC filings, earnings releases, and investor relations disclosures. Price data, analyst consensus targets, and fundamental financials provided by financial market data providers. ETF data sourced from official fund prospectuses and index provider publications. AI scores and price targets are proprietary estimates — see our Methodology and Disclaimer for details.
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