Intuit Inc. (INTU) Stock Analysis 2026

TechnologySoftware - Application
$331.19
as of 2026-10-29
-50.6% (52-week)50D MA $309.05  |  200D MA $433.53

BriMind AI Score

Proprietary
49
Neutral
Price CAGR
13.1%
1Y Return
-49.7%
Analyst Upside
+23.3%
Rev Growth
13.7%

Score based on historical price CAGR, revenue growth, analyst upside, and valuation factors. Updated daily.

AI scores and price targets are for informational and educational purposes only. They do not constitute financial advice or a recommendation to buy or sell any security. Past performance is not indicative of future results. Always conduct your own research before making investment decisions. Full Disclaimer →

INTU Revenue & Profitability Breakdown

This chart shows how INTU's revenue flows through to profit. Each row deducts a layer of costs: first the direct cost of making products/services (Cost of Revenue), then operating expenses like marketing and R&D, then taxes. What remains at the bottom is net income — the actual profit shareholders own. High gross and net margins indicate a business with strong pricing power and efficiency.

Revenue
$21.45B
Cost of Revenue
-$4.08B
Gross Profit
$17.37B81.0% margin
Operating Expenses
-$13.59B
Operating Income
$3.78B17.6% margin
Net Income
$4.57B21.3% margin
Gross Margin
81.0%
Operating Margin
17.6%
Net Margin
21.3%
EBITDA Margin
29.3%

Key Financial Metrics

Intuit Inc. trades at a trailing P/E of 21.14x, generates $6.44B in free cash flow, runs a debt/equity ratio of 43.89, and converts shareholder equity into profit at a 23.6% return on equity. For context: P/E ratio measures how much you pay for $1 of earnings (lower = cheaper, but fast-growing companies command higher P/E); Free Cash Flow is the cash left after running the business; Debt/Equity shows how leveraged a company is; Return on Equity shows how efficiently it turns shareholder capital into profit.

Market Cap
$97.94B
P/E (Trailing)
21.14
P/E (Forward)
12.96
PEG Ratio
1.14
Price / Sales
11.84
Price / Book
10.70
Revenue
$21.45B
Revenue Growth
13.7%
Earnings Growth
-0.8%
EBITDA
$5.33B
Gross Margin
81.0%
Operating Margin
17.6%
Net Margin
21.3%
Return on Equity
23.6%
Return on Assets
10.5%
Free Cash Flow
$6.44B
Debt / Equity
43.89
Current Ratio
1.51
Quick Ratio
0.78
Beta
0.96
Dividend Yield
1.5%
Payout Ratio
29.2%
Insider Ownership
2.4%
Inst. Ownership
91.3%
Short % Float
3.8%
Book Value / Share
$75.22

Wall Street Analyst Consensus

31 analysts covering Intuit Inc. currently lean toward a Buy rating, with a mean 12-month price target of $423.46 (+27.9% vs the current price). Analysts set these targets after researching a company's earnings, competitive position, and industry trends — Strong Buy / Buy means the majority expect meaningful upside, while Hold means fair value near the current price rather than a sell signal.

Consensus RatingBuy(31 analysts)
SellStrong Buy
Low Target$560.0069.1%
Mean Target$423.46+27.9% upside
High Target$875.00+164.2%

Intrinsic Value Estimates for INTU

We use 1 valuation model to estimate INTU's intrinsic value. Intrinsic value is what a stock is truly worth based on the company's fundamentals, independent of what the market prices it at today. If multiple models agree the stock is undervalued, that convergence is a stronger signal.

Technical Price Signals

INTU is currently in a short-term uptrend, trading above its 50-day average of $309.05 and below its 200-day average of $433.53. Moving averages smooth out day-to-day volatility to reveal the underlying trend — a Golden Cross (50MA crosses above 200MA) is a classic bullish signal, a Death Cross is bearish, though both are lagging indicators that confirm trends rather than predict them.

Current Price
$331.19
50-Day MA
$309.05
▲ Price above
200-Day MA
$433.53
▼ Price below
Short-term Uptrend
Above 50-day MA but mixed longer-term
Read the full INTU in-depth report
Seven-method valuation, AI Score, blended price target, and a 5-year Monte Carlo simulation for INTU.

Compare INTU with Peers

DOCU vs INTUDocuSign vs Intuit — Agreement Cloud vs Tax, Accounting
HUBS vs INTUHubSpot vs Intuit — Marketing Platform vs Small-Busines
PAYC vs INTUPaycom vs Intuit — Payroll Automation vs Small-Business
BILL vs INTUBill.com vs Intuit — SMB Payments Automation vs Tax & A
INTU vs ADBEIntuit vs Adobe — Which Software Franchise Is the Bette
HRB vs INTUH&R Block vs Intuit — Tax Prep Giant vs TurboTax Incumb
INTU vs SAPIntuit vs SAP — SMB Financial Software vs Enterprise ER
INTU vs ADPIntuit vs ADP — Small Business Software Platform vs Pay

Further Reading

Research and guides that put INTU’s numbers in context — how to read the filings behind them, and the frameworks we use to score them.

Risk ManagementBest ETFs for a Recession-Proof Portfolio in 2026FundamentalsHow to Read a 10-K Annual Report: Complete Investor GuideFundamentals10 Stock Analysis Tools Every Investor Should Know AboutFundamentalsFactor Investing Guide 2026: Value, Momentum, Quality & Low Volatility — Which Factors Work?

More Technology Stock Analysis

In-depth reports on companies operating alongside INTU — business models, bull and bear cases, and the metrics that matter.

UUnity Software Inc.Software - ApplicationDDOGDatadog, Inc.Software - ApplicationPCORProcore Technologies, Inc.Software - ApplicationBILLBILL Holdings, Inc.Software - ApplicationDOCUDocuSign, Inc.Software - ApplicationFROGJFrog Ltd.Software - ApplicationSOUNSoundHound AI, Inc.Software - ApplicationHUBSHubSpot, Inc.Software - Application

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Data sources: Financial metrics and market data sourced from company SEC filings, earnings releases, and investor relations disclosures. Price data, analyst consensus targets, and fundamental financials provided by financial market data providers. ETF data sourced from official fund prospectuses and index provider publications. AI scores and price targets are proprietary estimates — see our Methodology and Disclaimer for details.
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