brimindinvest.com / compare / pfsi-vs-ghldLIVE
PFSI
PennyMac Financial Services, Inc. · Financials - Mortgage Servicing and Origination
$80.92
+1.71% this month
VERSUS
COMPARE
GHLD
Guild Holdings Company · Financials - Purchase-Focused Retail Mortgage Origination
N/A
N/A this month
Scoreboard verdict
Across AI score, momentum, valuation, upside, operating margin
PFSI
0
GHLD
0
MIXED SETUP
Comparison scoreboard
MIXED SETUP
AI Score
PFSI 42.7
GHLD N/A
1Y Return
PFSI -18.56%
GHLD N/A
Fwd P/E
PFSI 6.05
GHLD N/A
Target Up.
PFSI +27.29%
GHLD N/A
Op. Margin
PFSI N/A
GHLD N/A
Metrics last refreshed: 7/9/2026
Quick take

PFSI vs GHLD Stock Comparison: AI Score, Valuation, Performance and Upside

PFSI (PennyMac Financial) and GHLD (Guild Holdings) are both residential mortgage companies with distinct approaches — PennyMac Financial operates a vertically integrated production-servicing-investment management model with the second-largest U.S. MSR portfolio ($600B+ UPB) and affiliated REIT management fees, while Guild Holdings is a purchase-focused community-embedded retail mortgage originator serving homebuyers through local branch relationships with a resilient purchase market orientation.

PFSI vs GHLD is vertically integrated mortgage servicer-originator with rate-hedged business model and REIT management fees (PennyMac Financial's $600B MSR portfolio, origination-to-servicing flywheel, and PMT investment management fee income — MSR mark-to-market volatility and correspondent channel credit risk) versus purchase-focused community retail mortgage originator with local market relationships (Guild Holdings's 250+ branch network, real estate agent referral pipeline, and first-time homebuyer expertise — purchase volume housing turnover dependency and high fixed-cost branch structure).

Live analysis · updated 7/9/2026

PFSI and GHLD are closely matched — they split the tracked metrics evenly.

Normalized 1Y performance
PFSI
GHLD
Not enough data to chart yet.
Recent returns
PFSI
GHLD
Analyst price targets & sentiment
PFSI · 7 analysts
STRONG BUYHOLDSTRONG SELL
Buy (2.0/5.0)
Price target range
analyst low$93.00
analyst high$115.00
analyst mean$103.00
current price$80.92
+27.3% upside to analyst mean
GHLD
Price target data unavailable
N/A
Who should consider this stock?
PFSI may suit investors who:
  • Want comprehensive mortgage finance exposure through the vertically integrated production-to-servicing model where each mortgage originated today becomes recurring servicing fee income for 10-30 years — creating a compounding flywheel of servicing portfolio growth
  • Value PennyMac Financial's diversified revenue base combining cyclical origination income, recurring MSR servicing fees, and less-cyclical investment management fees from PMT
  • Believe PennyMac's second-largest servicing scale provides durable competitive advantages in compliance, technology, and default servicing that sustain margins through rate cycles
GHLD may suit investors who:
  • Want purchase-mortgage-focused originator exposure with relative resilience to refinancing collapse given Guild's 80%+ purchase loan orientation and local community relationships with real estate agents
  • Value Guild's local branch network and first-time homebuyer specialization as providing sustainable purchase referral pipelines that digital-first and wholesale lenders cannot easily replicate in local markets
  • Accept origination cyclicality in a well-positioned community mortgage company as the housing market works through the affordability adjustment from the rate shock of 2022-2023
Performance & AI score
MetricPFSIGHLD
AI score42.7N/A
AI rank#829N/A
Latest close$80.92N/A
1M return+1.71%N/A
6M return-39.66%N/A
1Y return-18.56%N/A
$10,000 invested — hypothetical growth (dividends reinvested)

How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?

PeriodPFSIGHLD
1Y ago$8.24K (-17.6%)
started 2025-07-08
N/A
5Y ago$15.16K (+51.6%)
started 2021-07-08
N/A
10Y ago$86.04K (+760.4%)
started 2016-07-08
N/A

Hypothetical — past performance does not guarantee future results.

Valuation & upside potential
MetricPFSIGHLD
Market cap$4.2BN/A
Trailing P/E8.62N/A
Forward P/E6.05N/A
Price/Sales1.271.05
EV/Revenue8.91N/A
Analyst target$103.00N/A
Target upside+27.29%N/A
Growth, profitability & risk
MetricPFSIGHLD
Revenue growth-16.60%N/A
Earnings growth7.70%N/A
EPS growth+7.70%N/A
FCF marginN/AN/A
Operating marginN/AN/A
Profit margin15.28%N/A
ROIC proxy12.32%N/A
Return on equity12.32%N/A
Dividend yield1.48%N/A
Beta1.430.43
Debt/equity598.27N/A
Current ratio0.96N/A
Quick ratio0.44N/A
Drawdown & downside risk

Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.

1Y risk snapshot
PFSI max drawdown49.77%
GHLD max drawdownN/A
PFSI max wkly drop38.75%
GHLD max wkly dropN/A
5Y risk snapshot
PFSI max drawdown49.77%
GHLD max drawdownN/A
PFSI max wkly drop38.75%
GHLD max wkly dropN/A
10Y risk snapshot
PFSI max drawdown56.49%
GHLD max drawdownN/A
PFSI max wkly drop49.60%
GHLD max wkly dropN/A
Performance metrics by period
PeriodMetricPFSIGHLD
1YGrowth-18.56%N/A
CAGR-18.57%N/A
Sharpe ratio-0.28N/A
Max drawdown49.77%N/A
Max daily drop33.25%N/A
Max wkly drop38.75%N/A
5YGrowth+42.42%N/A
CAGR+7.33%N/A
Sharpe ratio0.26N/A
Max drawdown49.77%N/A
Max daily drop33.25%N/A
Max wkly drop38.75%N/A
10YGrowth+672.39%N/A
CAGR+22.69%N/A
Sharpe ratio0.61N/A
Max drawdown56.49%N/A
Max daily drop33.25%N/A
Max wkly drop49.60%N/A
Business comparison
CategoryPFSIGHLD
CompanyPennyMac Financial Services, Inc.Guild Holdings Company
SectorFinancials - Mortgage Servicing and OriginationFinancials - Purchase-Focused Retail Mortgage Origination
IndustryN/AN/A
Core businessPennyMac Financial Services is a specialty mortgage company operating across three segments: Production (originating mortgages through consumer direct, correspondent, and broker direct channels); Servicing (managing the second-largest U.S. MSR portfolio with approximately $600B+ in UPB); and Investment Management (managing PennyMac Mortgage Trust, a publicly traded REIT that invests in mortgage-related assets). PennyMac's production and servicing segments are vertically integrated — PennyMac originates mortgages, retains the servicing rights, and earns fees over the life of the loan while continuously replenishing its servicing portfolio through new originations. PennyMac is affiliated with but operationally separated from PennyMac Mortgage Trust (PMT), which invests in PennyMac-originated assets.Guild Holdings (Guild Mortgage) is a retail mortgage originator focused predominantly on purchase mortgages for homebuyers (rather than refinancing). Guild originated approximately $18-20B in mortgages annually at peak, primarily through approximately 250+ branch offices across the Western, Mountain, and Southeastern United States. Guild's mortgage loan officers are embedded in local communities, building relationships with real estate agents (who refer buyers to Guild) and local homebuyers. Guild retains the servicing rights on originated mortgages. Guild's business model emphasizes personalized service, local community presence, and first-time homebuyer programs (FHA, VA, USDA mortgages) alongside conventional loans.
Investor focusInvestors track PennyMac Financial's production volumes and margins, MSR portfolio size and fair value changes, investment management fees earned from PMT, and the vertical integration economics (originating-to-servicing retention rate).Investors track Guild's origination volumes, gain-on-sale margins, servicing portfolio size, purchase-to-refinance mix (which determines resilience when refinancing collapses), and efficiency ratio as the company manages through housing market cycles.
PFSI strengths
  • Vertically integrated origination-to-servicing model creates a production flywheel — every mortgage PennyMac originates feeds its servicing portfolio; as the portfolio grows, servicing income grows; the production and servicing segments hedge each other (origination profits when rates fall; MSR values rise when rates rise)
  • Second-largest U.S. mortgage servicer provides scale economics in technology, regulatory compliance, and default servicing operations that smaller competitors cannot match
  • Investment management segment (managing PMT) provides fee income that is less cyclical than origination and servicing income, diversifying PennyMac's revenue base
GHLD strengths
  • Purchase-focused origination model provides relative resilience when refinancing volumes collapse — unlike companies dependent on refinance waves, Guild's homebuyer focus (80%+ purchase loans in many periods) generates volumes from homebuyers regardless of whether existing homeowners want to refinance
  • Local branch network and real estate agent relationships create sustainable purchase referral pipelines — Guild's loan officers embedded in local markets have established relationships with real estate agents who routinely refer buyers; these relationships take years to build and are not easily disrupted by national lenders
  • First-time homebuyer specialization — FHA, VA, and USDA loan expertise serves the large first-time buyer market that is underserved by large bank retail lenders who focus on conventional conforming loans
Risks to watch — PFSI
  • MSR portfolio fair value is rate-sensitive — declining rates cause MSR impairments that reduce reported book value; the mark-to-market MSR accounting creates volatile earnings that can obscure underlying operational performance
  • Correspondent origination channel (purchasing mortgages from smaller lenders) creates credit and counterparty risk from the sellers of those loans — if correspondents sell PennyMac mortgages with misrepresented underwriting, PennyMac may need to repurchase defective loans
  • Related-party complexity with PennyMac Mortgage Trust (PMT) — PennyMac earns management fees from PMT, creating potential conflicts of interest; PennyMac's investment management decisions for PMT must balance PMT shareholder interests against PennyMac's own interests
Risks to watch — GHLD
  • Purchase mortgage volumes depend on housing turnover (home sales), which fell dramatically as rates rose; Guild's purchase focus provides relative advantage but doesn't eliminate cycle sensitivity
  • Gain-on-sale margin compression in competitive environments — with hundreds of mortgage lenders competing for purchase business, margins can compress when origination volumes are low
  • Guild's local branch model has higher fixed costs (branch overhead, loan officer salaries) than digital-first or wholesale lenders; in volume downturns, the cost structure creates profitability pressure
Frequently asked questions
Retail channel: the mortgage company employs loan officers who directly originate mortgages by interacting with consumers; consumers apply with the retail lender's loan officer; examples: Guild Holdings's local branch loan officers, Rocket Mortgage's online consumer-direct platform, bank branch mortgage representatives; the retail channel typically yields higher gain-on-sale margins (the lender directly controls the customer relationship and pricing) but has higher operating costs (loan officer salaries and branch overhead). Correspondent channel: smaller banks, credit unions, and mortgage companies ('correspondents') originate mortgages using their own capital but immediately sell the funded loans to larger lenders like PennyMac; PennyMac reviews the loan for compliance and credit quality before purchasing it; correspondents typically retain the customer relationships but outsource the secondary market execution; this channel provides PennyMac with high-volume loan acquisition without maintaining the origination infrastructure; margins are thinner than retail but volume can be very large. Broker channel (wholesale): independent mortgage brokers take the consumer's loan application but don't fund the loan themselves; they submit the loan to wholesale lenders (UWM, PennyMac broker direct, others) who fund it; the broker earns a commission from the lender or fees from the consumer; PennyMac operates a broker direct channel that competes with UWM. Channel economics: retail typically earns 100-200+ basis points in gain-on-sale; correspondent earns 30-70 basis points; wholesale/broker earns 20-50 basis points; companies choose channel mix based on volume potential, capital efficiency, and strategic positioning.
AI Prediction SignalNext 5 trading days
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PFSI
+2.8%BUY
GHLD
+1.1%HOLD

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