Data as of:
brimindinvest.com / compare / googl-vs-googLIVE
GOOGL
GOOGL ·
$349.22
+1.23% this month
VERSUS
COMPARE
GOOG
GOOG ·
$344.91
+1.02% this month
Comparison scoreboard
GOOGL LEADS 3/5
AI Scorei
GOOGL ✓64.1
GOOG 64.0
1Y Returni
GOOGL ✓+39.11%
GOOG +37.03%
Fwd P/Ei
GOOGL 23.37
GOOG ✓23.12
Target Up.i
GOOGL ✓+23.51%
GOOG +23.17%
Op. Margini
GOOGL 34.03%
GOOG 34.03%
Metrics last refreshed: 10/16/2026
Quick take

GOOGL vs GOOG Comparison: AI Score, Valuation, Performance and Upside

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Compare Alphabet's GOOGL (voting Class A) and GOOG (non-voting Class C) shares — nearly identical economic exposure, virtually no price gap, and what actually differs before you pick one.

Use this Alphabet's Class A vs Class C Shares comparison to evaluate the key differences across valuation, growth, profitability, and risk before making an investment decision.

Live analysis · updated 10/16/2026

GOOGL holds the edge across 3 of 5 key metrics in this comparison. GOOGL has delivered stronger 1-year price return (+39.11% vs +37.03%), though GOOG has the better forward P/E setup (23.12x vs 23.37x for GOOGL). GOOG leads on both revenue growth (24.20%) and operating margin (34.03%), suggesting a stronger fundamental setup on both dimensions. Analyst consensus implies similar upside for both: +23.51% for GOOGL and +23.17% for GOOG.

Want a full valuation workup? 46-section report — AI Score, Monte Carlo forecast, bull/bear case, DCF, and more.
Normalized 1Y performance
GOOGL
GOOG
Recent returns
GOOGL
GOOG
Analyst price targets & sentiment

Human Wall Street analysts' price targets, typically implying a ~12-month view — a separate signal from this site's own AI Prediction Signal further down the page, which is a 5-/30-day machine-learning forecast based on price history alone.

GOOGL · 52 analysts
STRONG BUYHOLDSTRONG SELL
Buy (1.6/5.0)
57 Buy / 5 Hold / 0 Sell
Price target range
analyst low$160.00
analyst mean$428.07
current price$349.22
+23.5% upside to analyst mean
GOOG · 16 analysts
STRONG BUYHOLDSTRONG SELL
Buy (1.6/5.0)
57 Buy / 5 Hold / 0 Sell
Price target range
analyst low$180.00
analyst mean$422.34
current price$344.91
+23.2% upside to analyst mean
Performance & AI score
Performance & AI score
MetricGOOGLGOOG
AI scorei64.164.0
AI ranki#79#82
Latest closei$349.22$344.91
1M returni+1.23%+1.02%
3M returni-1.48%-2.52%
6M returni+3.93%+3.65%
1Y returni+39.11%+37.03%
$10,000 invested — hypothetical growth (dividends reinvested)

How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?

$10,000 invested — hypothetical growth (dividends reinvested)
PeriodGOOGLGOOG
1Y ago$13.89K (+38.9%)
started 2025-10-16
$13.69K (+36.9%)
started 2025-10-16
5Y ago$24.7K (+147.0%)
started 2021-10-18
$24.36K (+143.6%)
started 2021-10-18
10Y ago$87.4K (+774.0%)
started 2016-10-17
$89.29K (+792.9%)
started 2016-10-17

Hypothetical — past performance does not guarantee future results.

Valuation & upside potential
Valuation & upside potential
MetricGOOGLGOOG
Market capi$4.24T$4.19T
Trailing P/Ei17.3917.21
Forward P/Ei23.3723.12
Price/Salesi5.885.88
EV/Revenuei9.279.17
Analyst targeti$428.07$422.34
Target upsidei+23.51%+23.17%
Growth, profitability & risk
Growth, profitability & risk
MetricGOOGLGOOG
Revenue growthi24.20%24.20%
Earnings growthi294.00%294.00%
EPS growthi+294.00%+294.00%
FCF margini+5.08%+5.08%
Operating margini34.03%34.03%
Profit margini54.77%54.77%
ROIC proxyi48.68%48.68%
Return on equityi48.68%48.68%
Dividend yieldi0.25%0.26%
Payout ratioi4.26%4.26%
Dividend growth streakiNo increase yetNo increase yet
Betai1.241.24
Debt/equityi18.8618.86
Current ratioi2.722.72
Quick ratioi2.472.47
Correlation

Over the past year, GOOGL and GOOG have moved strongly in the same direction (correlation of 1.00), based on daily returns.

1Y
1.00
-1.0+1.0
5Y
1.00
-1.0+1.0
10Y
1.00
-1.0+1.0
Drawdown & downside risk

Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.

1Y risk snapshot
GOOGL max drawdowni21.09%
GOOG max drawdowni20.81%
GOOGL max wkly dropi10.37%
GOOG max wkly dropi10.03%
5Y risk snapshot
GOOGL max drawdowni44.32%
GOOG max drawdowni44.60%
GOOGL max wkly dropi13.41%
GOOG max wkly dropi13.75%
10Y risk snapshot
GOOGL max drawdowni44.32%
GOOG max drawdowni44.60%
GOOGL max wkly dropi15.46%
GOOG max wkly dropi15.48%
Performance metrics by period
Performance metrics by period
PeriodMetricGOOGLGOOG
1YGrowthi+38.88%+36.93%
CAGRi+38.95%+37.01%
Volatilityi31.35%30.87%
Sharpe ratioi1.061.03
Sortino ratioi1.681.64
Max drawdowni21.09%20.81%
Current drawdowni13.26%13.57%
Avg drawdowni7.82%7.87%
Ulcer Indexi9.84%9.86%
Max daily dropi7.13%6.89%
Max wkly dropi10.37%10.03%
5YGrowthi+145.76%+142.41%
CAGRi+19.73%+19.40%
Volatilityi32.12%31.96%
Sharpe ratioi0.580.58
Sortino ratioi0.860.85
Max drawdowni44.32%44.60%
Current drawdowni13.26%13.57%
Avg drawdowni13.72%13.71%
Ulcer Indexi17.64%17.63%
Max daily dropi9.51%9.63%
Max wkly dropi13.41%13.75%
10YGrowthi+769.79%+788.62%
CAGRi+24.16%+24.42%
Volatilityi29.61%29.50%
Sharpe ratioi0.730.74
Sortino ratioi1.061.07
Max drawdowni44.32%44.60%
Current drawdowni13.26%13.57%
Avg drawdowni9.82%9.72%
Ulcer Indexi13.80%13.73%
Max daily dropi11.63%11.10%
Max wkly dropi15.46%15.48%
AI Prediction Signali
Members only
Next 5 trading days
GOOGL
+2.8%BUY
GOOG
+1.1%HOLD
Next 30 trading days
GOOGL
+6.4%BUY
GOOG
+3.2%HOLD

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Business comparison
Business comparison
CategoryGOOGLGOOG
CompanyGOOGLGOOG
SectorCommunication ServicesCommunication Services
IndustryInternet Content & InformationInternet Content & Information
Core businessAlphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America.Alphabet Inc. offers various products and platforms in the United States, Europe, the Middle East, Africa, the Asia-Pacific, Canada, and Latin America.
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This page is a fixed writeup on GOOGL and GOOG. Our comparison engine is the interactive version: load up to five tickers, switch timeframes, and get the correlation, drawdown, and overlap analysis that a static page can't show.

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Scoreboard verdict

AI score, forward P/E, analyst target upside, operating margin, and revenue growth are scored head-to-head, with a running tally of which ticker leads on how many metrics.

Full risk suite

Volatility, Sharpe and Sortino ratios, maximum, current, and average drawdown, Ulcer Index, and worst single-day and single-week drops across every timeframe.

Correlation heatmap

Pairwise daily-return correlation for every combination, so you can see whether two holdings actually diversify each other or just move together.

Valuation vs profitability

A scatter plot of forward P/E against return on equity, plus drawdown and 30-day rolling volatility charts, to separate what is cheap from what is merely beaten down.

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