Data as of:
brimindinvest.com / compare / sofi-vs-afrmLIVE
SOFI
SOFI ·
$16.96
-7.93% this month
VERSUS
COMPARE
AFRM
AFRM ·
$71.21
-7.91% this month
Comparison scoreboard
AFRM LEADS 3/5
AI Scorei
SOFI 38.5
AFRM 27.0
1Y Returni
SOFI -39.67%
AFRM -20.80%
Fwd P/Ei
SOFI 21.70
AFRM 14.45
Target Up.i
SOFI +13.58%
AFRM +39.12%
Op. Margini
SOFI 16.96%
AFRM 12.63%
Metrics last refreshed: 9/20/2026
Quick take

SOFI vs AFRM Comparison: AI Score, Valuation, Performance and Upside

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Compare SoFi's full-stack digital-banking-and-lending platform against Affirm's point-of-sale installment-lending model.

Use this SoFi Technologies vs Affirm Holdings comparison to evaluate the key differences across valuation, growth, profitability, and risk before making an investment decision.

Live analysis · updated 9/20/2026

AFRM holds the edge across 3 of 5 key metrics in this comparison. AFRM leads on both 1-year return (-20.80%) and forward P/E quality (14.45x vs 21.70x for SOFI), a relatively favorable combination of momentum and valuation. SOFI leads on both revenue growth (42.60%) and operating margin (16.96%), suggesting a stronger fundamental setup on both dimensions. Analyst consensus implies meaningfully more upside for AFRM (+39.12%) than for SOFI (+13.58%).

Want a full valuation workup? 46-section report — AI Score, Monte Carlo forecast, bull/bear case, DCF, and more.
Normalized 1Y performance
SOFI
AFRM
Recent returns
SOFI
AFRM
Analyst price targets & sentiment

Human Wall Street analysts' price targets, typically implying a ~12-month view — a separate signal from this site's own AI Prediction Signal further down the page, which is a 5-/30-day machine-learning forecast based on price history alone.

SOFI
Price target range
analyst mean$20.26
current price$16.96
+13.6% upside to analyst mean
AFRM
Price target range
analyst mean$99.39
current price$71.21
+39.1% upside to analyst mean
Performance & AI score
Performance & AI score
MetricSOFIAFRM
AI scorei38.527.0
AI ranki#1353#2492
Latest closei$16.96$71.21
1M returni-7.93%-7.91%
6M returni-0.70%+60.27%
1Y returni-39.67%-20.80%
$10,000 invested — hypothetical growth (dividends reinvested)

How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?

$10,000 invested — hypothetical growth (dividends reinvested)
PeriodSOFIAFRM
1Y ago$6.03K (-39.7%)
started 2025-09-18
$7.92K (-20.8%)
started 2025-09-18
5Y ago$11.64K (+16.4%)
started 2021-09-20
$6.61K (-33.9%)
started 2021-09-20
10Y ago$13.9K (+39.0%)
started 2021-01-04
$7.39K (-26.1%)
started 2021-01-13

Hypothetical — past performance does not guarantee future results.

Valuation & upside potential
Valuation & upside potential
MetricSOFIAFRM
Market capi$23.04B$24.11B
Trailing P/Ei36.4112.92
Forward P/Ei21.7014.45
Price/SalesiN/AN/A
EV/Revenuei5.177.61
Analyst targeti$20.26$99.39
Target upsidei+13.58%+39.12%
Growth, profitability & risk
Growth, profitability & risk
MetricSOFIAFRM
Revenue growthi42.60%33.00%
Earnings growthi40.40%2186.90%
EPS growthi+40.40%+2186.90%
FCF marginiN/A+11.23%
Operating margini16.96%12.63%
Profit margini14.91%45.29%
ROIC proxyi7.09%45.13%
Return on equityi7.09%45.13%
Dividend yieldiN/AN/A
Payout ratioi0.00%0.00%
Dividend growth streakiN/AN/A
Betai2.203.61
Debt/equityi30.84182.77
Current ratioi1.1011.98
Quick ratioi0.468.36
Correlation

Over the past year, SOFI and AFRM have moved moderately in the same direction (correlation of 0.65), based on daily returns.

1Y
0.65
-1.0+1.0
5Y
0.63
-1.0+1.0
10Y
0.57
-1.0+1.0
Drawdown & downside risk

Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.

1Y risk snapshot
SOFI max drawdowni52.96%
AFRM max drawdowni53.86%
SOFI max wkly dropi20.11%
AFRM max wkly dropi17.52%
5Y risk snapshot
SOFI max drawdowni81.54%
AFRM max drawdowni94.71%
SOFI max wkly dropi24.27%
AFRM max wkly dropi53.94%
10Y risk snapshot
SOFI max drawdowni83.32%
AFRM max drawdowni94.71%
SOFI max wkly dropi24.27%
AFRM max wkly dropi53.94%
Performance metrics by period
Performance metrics by period
PeriodMetricSOFIAFRM
1YGrowthi-39.67%-20.80%
CAGRi-39.69%-20.81%
Volatilityi57.00%59.44%
Sharpe ratioi-0.68-0.17
Sortino ratioi-0.91-0.25
Max drawdowni52.96%53.86%
Current drawdowni47.35%22.75%
Avg drawdowni32.98%26.07%
Ulcer Indexi37.02%28.56%
Max daily dropi15.44%11.99%
Max wkly dropi20.11%17.52%
5YGrowthi+16.40%-33.88%
CAGRi+3.09%-7.95%
Volatilityi66.23%92.30%
Sharpe ratioi0.310.32
Sortino ratioi0.460.48
Max drawdowni81.54%94.71%
Current drawdowni47.35%57.74%
Avg drawdowni51.48%71.31%
Ulcer Indexi56.39%73.86%
Max daily dropi15.44%22.63%
Max wkly dropi24.27%53.94%
10YGrowthi+39.02%-26.10%
CAGRi+5.95%-5.19%
Volatilityi71.60%93.89%
Sharpe ratioi0.360.35
Sortino ratioi0.580.55
Max drawdowni83.32%94.71%
Current drawdowni47.35%57.74%
Avg drawdowni51.70%68.00%
Ulcer Indexi56.56%71.15%
Max daily dropi15.44%22.63%
Max wkly dropi24.27%53.94%
AI Prediction Signali
Members only
Next 5 trading days
SOFI
+2.8%BUY
AFRM
+1.1%HOLD
Next 30 trading days
SOFI
+6.4%BUY
AFRM
+3.2%HOLD

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Business comparison
Business comparison
CategorySOFIAFRM
CompanySOFIAFRM
SectorFinancial ServicesFinancial Services
IndustryCredit ServicesCredit Services
Core businessSoFi Technologies, Inc. provides various financial services in the United States, Latin America, Canada, and Hong Kong.Affirm Holdings, Inc. operates payment network in the United States, Canada, and internationally.
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