TTD vs MGNI Comparison: AI Score, Valuation, Performance and Upside
Compare The Trade Desk and Magnite by programmatic advertising market position, CTV inventory access, AI-driven bidding advantage, revenue model differences (buy vs sell side), and long-term digital advertising growth exposure.
Use this The Trade Desk vs Magnite comparison to evaluate the key differences across valuation, growth, profitability, and risk before making an investment decision.
TTD holds the edge across 3 of 5 key metrics in this comparison. MGNI has delivered stronger 1-year price return (-19.35% vs -79.66%), though TTD has the better forward P/E setup (8.05x vs 14.98x for MGNI). Analyst consensus implies meaningfully more upside for TTD (+40.66%) than for MGNI (+21.02%).
| Metric | TTD | MGNI |
|---|---|---|
| AI score | 40.9 | 32.9 |
| AI rank | #1069 | #2035 |
| Latest close | $17.29 | $18.51 |
| 1M return | -2.32% | +1.20% |
| 6M return | -53.04% | +22.75% |
| 1Y return | -79.66% | -19.35% |
How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?
| Period | TTD | MGNI |
|---|---|---|
| 1Y ago | $2.03K (-79.7%) started 2025-07-24 | $8.07K (-19.3%) started 2025-07-24 |
| 5Y ago | $2.12K (-78.8%) started 2021-07-26 | $5.91K (-40.9%) started 2021-07-26 |
| 10Y ago | $57.44K (+474.4%) started 2016-09-21 | $13.23K (+32.3%) started 2016-07-25 |
Hypothetical — past performance does not guarantee future results.
| Metric | TTD | MGNI |
|---|---|---|
| Market cap | $8.13B | $2.65B |
| Trailing P/E | 19.65 | 17.63 |
| Forward P/E | 8.05 | 14.98 |
| Price/Sales | 2.74 | 3.67 |
| EV/Revenue | 2.33 | 3.89 |
| Analyst target | $24.32 | $22.40 |
| Target upside | +40.66% | +21.02% |
| Metric | TTD | MGNI |
|---|---|---|
| Revenue growth | 11.80% | 5.50% |
| Earnings growth | -20.00% | N/A |
| EPS growth | -20.00% | N/A |
| FCF margin | +19.17% | +0.21% |
| Operating margin | N/A | N/A |
| Profit margin | 14.57% | 21.96% |
| ROIC proxy | 16.74% | 19.12% |
| Return on equity | 16.74% | 19.12% |
| Dividend yield | 0.00% | 0.00% |
| Beta | 1.04 | 2.25 |
| Debt/equity | 17.26 | 46.81 |
| Current ratio | 1.68 | 1.02 |
| Quick ratio | 1.64 | 1.00 |
Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.
| Period | Metric | TTD | MGNI |
|---|---|---|---|
| 1Y | Growth | -79.66% | -19.35% |
| CAGR | -79.68% | -19.36% | |
| Sharpe ratio | -2.19 | -0.17 | |
| Max drawdown | 81.29% | 57.77% | |
| Max daily drop | 38.61% | 18.21% | |
| Max wkly drop | 42.53% | 24.90% | |
| 5Y | Growth | -78.77% | -40.94% |
| CAGR | -26.68% | -10.01% | |
| Sharpe ratio | -0.19 | 0.16 | |
| Max drawdown | 87.97% | 82.92% | |
| Max daily drop | 38.61% | 35.09% | |
| Max wkly drop | 42.53% | 45.84% | |
| 10Y | Growth | +474.42% | +32.31% |
| CAGR | +19.45% | +2.84% | |
| Sharpe ratio | 0.53 | 0.36 | |
| Max drawdown | 87.97% | 90.65% | |
| Max daily drop | 38.61% | 40.00% | |
| Max wkly drop | 42.53% | 46.91% |
| Category | TTD | MGNI |
|---|---|---|
| Company | TTD | MGNI |
| Sector | N/A | N/A |
| Industry | N/A | N/A |
| Core business | N/A | N/A |
| Investor focus | N/A | N/A |
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