DOCU vs ASAN Comparison: AI Score, Valuation, Performance and Upside
Compare DocuSign's transaction-focused platform against Asana's team collaboration and work management tools.
Use this DocuSign vs Asana comparison to evaluate the key differences across valuation, growth, profitability, and risk before making an investment decision.
DOCU holds the edge across 4 of 5 key metrics in this comparison. DOCU leads on both 1-year return (-9.87%) and forward P/E quality (12.74x vs 20.90x for ASAN), a relatively favorable combination of momentum and valuation. On fundamentals, ASAN is growing revenue faster (9.50%), while DOCU maintains the higher operating margin (13.41%) — a classic growth-versus-profitability split. Analyst consensus implies meaningfully more upside for ASAN (-5.70%) than for DOCU (-9.48%).
Human Wall Street analysts' price targets, typically implying a ~12-month view — a separate signal from this site's own AI Prediction Signal further down the page, which is a 5-/30-day machine-learning forecast based on price history alone.
| Metric | DOCU | ASAN |
|---|---|---|
| AI scorei | 33.6 | 23.9 |
| AI ranki | #1971 | #3535 |
| Latest closei | $68.41 | $8.81 |
| 1M returni | +18.99% | -0.79% |
| 6M returni | +41.84% | +11.38% |
| 1Y returni | -9.87% | -39.78% |
How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?
| Period | DOCU | ASAN |
|---|---|---|
| 1Y ago | $8.97K (-10.3%) started 2025-09-04 | $6.02K (-39.8%) started 2025-09-04 |
| 5Y ago | $2.35K (-76.5%) started 2021-09-07 | $931.98 (-90.7%) started 2021-09-07 |
| 10Y ago | $17.22K (+72.2%) started 2018-04-27 | $3.06K (-69.4%) started 2020-09-30 |
Hypothetical — past performance does not guarantee future results.
| Metric | DOCU | ASAN |
|---|---|---|
| Market capi | $12.39B | $2.27B |
| Trailing P/Ei | 42.15 | N/A |
| Forward P/Ei | 12.74 | 20.90 |
| Price/Salesi | N/A | N/A |
| EV/Revenuei | 3.56 | 2.58 |
| Analyst targeti | $58.76 | $9.27 |
| Target upsidei | -9.48% | -5.70% |
| Metric | DOCU | ASAN |
|---|---|---|
| Revenue growthi | 8.70% | 9.50% |
| Earnings growthi | 17.60% | N/A |
| EPS growthi | +17.60% | N/A |
| FCF margini | +38.05% | +23.39% |
| Operating margini | 13.41% | -7.43% |
| Profit margini | 9.59% | -20.21% |
| ROIC proxyi | 16.44% | -87.55% |
| Return on equityi | 16.44% | -87.55% |
| Dividend yieldi | N/A | N/A |
| Betai | 0.87 | 0.92 |
| Debt/equityi | 10.07 | 181.22 |
| Current ratioi | 0.67 | 1.15 |
| Quick ratioi | 0.59 | 1.04 |
Over the past year, DOCU and ASAN have moved moderately in the same direction (correlation of 0.69), based on daily returns.
Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.
| Period | Metric | DOCU | ASAN |
|---|---|---|---|
| 1Y | Growthi | -10.27% | -39.78% |
| CAGRi | -10.28% | -39.80% | |
| Volatilityi | 48.94% | 65.00% | |
| Sharpe ratioi | -0.07 | -0.53 | |
| Sortino ratioi | -0.09 | -0.77 | |
| Max drawdowni | 50.89% | 64.06% | |
| Current drawdowni | 19.53% | 42.00% | |
| Avg drawdowni | 31.72% | 34.71% | |
| Ulcer Indexi | 34.77% | 40.61% | |
| Max daily dropi | 12.24% | 12.69% | |
| Max wkly dropi | 19.05% | 18.73% | |
| 5Y | Growthi | -76.53% | -90.68% |
| CAGRi | -25.21% | -37.84% | |
| Volatilityi | 58.63% | 79.25% | |
| Sharpe ratioi | -0.27 | -0.26 | |
| Sortino ratioi | -0.36 | -0.38 | |
| Max drawdowni | 86.78% | 96.17% | |
| Current drawdowni | 76.53% | 93.83% | |
| Avg drawdowni | 73.85% | 82.82% | |
| Ulcer Indexi | 75.68% | 84.97% | |
| Max daily dropi | 42.22% | 26.40% | |
| Max wkly dropi | 45.88% | 39.53% | |
| 10Y | Growthi | +72.19% | -69.41% |
| CAGRi | +6.72% | -18.11% | |
| Volatilityi | 56.38% | 76.72% | |
| Sharpe ratioi | 0.33 | 0.06 | |
| Sortino ratioi | 0.46 | 0.09 | |
| Max drawdowni | 87.57% | 96.17% | |
| Current drawdowni | 77.94% | 93.83% | |
| Avg drawdowni | 50.80% | 71.55% | |
| Ulcer Indexi | 60.69% | 78.21% | |
| Max daily dropi | 42.22% | 26.40% | |
| Max wkly dropi | 45.88% | 39.53% |
| Category | DOCU | ASAN |
|---|---|---|
| Company | DOCU | ASAN |
| Sector | Technology | Technology |
| Industry | Software - Application | Software - Application |
| Core business | DocuSign, Inc. provides electronic signature solution in the United States and internationally. | Asana, Inc., together with its subsidiaries, operates a work management software platform for individuals, team leads, and executives in the United States and internationally. |
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