Data as of:
brimindinvest.com / compare / cmg-vs-yumLIVE
CMG
Chipotle Mexican Grill, Inc. · Restaurants
$27.52
-15.87% this month
VERSUS
COMPARE
YUM
Yum! Brands, Inc. · Franchise
$149.70
+6.45% this month
Comparison scoreboard
YUM LEADS 4/5
AI Scorei
CMG 49.9
YUM ✓51.5
1Y Returni
CMG -33.86%
YUM ✓+1.57%
Fwd P/Ei
CMG 27.78
YUM ✓20.63
Target Up.i
CMG ✓+14.84%
YUM +12.66%
Op. Margini
CMG 16.11%
YUM ✓32.78%
Metrics last refreshed: 10/25/2026
Quick take

CMG vs YUM Stock Comparison: AI Score, Valuation, Performance and Upside

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Chipotle and Yum! Brands both operate in the restaurant industry but with fundamentally different models: Chipotle owns and operates its own fast-casual restaurants with a focus on digital ordering and unit growth, while Yum! Brands franchises a global portfolio of quick-service brands including KFC, Taco Bell, and Pizza Hut, earning royalty revenue with minimal capital investment.

Chipotle offers exposure to a high-growth, company-owned fast-casual concept with strong digital ordering momentum, while Yum! Brands offers exposure to an asset-light global franchise empire spanning multiple established quick-service brands. Consider whether you prefer Chipotle's concentrated growth story or Yum!'s diversified franchise royalty model.

Live analysis · updated 10/25/2026

YUM holds the edge across 4 of 5 key metrics in this comparison. YUM leads on both 1-year return (+1.57%) and forward P/E quality (20.63x vs 27.78x for CMG), a relatively favorable combination of momentum and valuation. YUM leads on both revenue growth (12.20%) and operating margin (32.78%), suggesting a stronger fundamental setup on both dimensions. Analyst consensus implies similar upside for both: +14.84% for CMG and +12.66% for YUM.

Want a full valuation workup? 46-section report — AI Score, Monte Carlo forecast, bull/bear case, DCF, and more.
Normalized 1Y performance
CMG
YUM
Recent returns
CMG
YUM
Analyst price targets & sentiment

Human Wall Street analysts' price targets, typically implying a ~12-month view — a separate signal from this site's own AI Prediction Signal further down the page, which is a 5-/30-day machine-learning forecast based on price history alone.

CMG
Price target range
analyst mean$43.67
current price$27.52
+14.8% upside to analyst mean
YUM · 24 analysts
STRONG BUYHOLDSTRONG SELL
Hold (2.6/5.0)
12 Buy / 14 Hold / 0 Sell
Price target range
analyst low$140.00
analyst high$185.00
analyst mean$173.34
current price$149.70
+12.7% upside to analyst mean
Who should consider this stock?
CMG may suit investors who:
  • Want exposure to a high-growth, company-owned fast-casual restaurant concept
  • Believe strong digital ordering and delivery infrastructure supports continued sales growth
  • Are comfortable paying a premium valuation for proven new restaurant unit economics
  • Prefer direct operational control over franchise-model diversification
YUM may suit investors who:
  • Want exposure to a diversified, asset-light global franchise portfolio
  • Value high-margin royalty revenue generated with limited capital investment
  • Believe international quick-service dining growth offers a long runway for unit expansion
  • Prefer diversification across multiple established restaurant brands
Performance & AI score
Performance & AI score
MetricCMGYUM
AI scorei49.951.5
AI ranki#447#407
Latest closei$27.52$149.70
1M returni-15.87%+6.45%
3M returni-13.43%+0.52%
6M returni-19.56%-6.60%
1Y returni-33.86%+1.57%
$10,000 invested — hypothetical growth (dividends reinvested)

How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?

$10,000 invested — hypothetical growth (dividends reinvested)
PeriodCMGYUM
1Y ago$6.58K (-34.2%)
started 2025-10-23
$10.23K (+2.3%)
started 2025-10-23
5Y ago$7.75K (-22.5%)
started 2021-10-25
$13.59K (+35.9%)
started 2021-10-25
10Y ago$33.29K (+232.9%)
started 2016-10-24
$32.29K (+222.9%)
started 2016-10-24

Hypothetical — past performance does not guarantee future results.

Valuation & upside potential
Valuation & upside potential
MetricCMGYUM
Market capi$48.12B$41.99B
Trailing P/Ei35.2119.38
Forward P/Ei27.7820.63
Price/SalesiN/A5.20
EV/Revenuei4.256.27
Analyst targeti$43.67$173.34
Target upsidei+14.84%+12.66%
Growth, profitability & risk
Growth, profitability & risk
MetricCMGYUM
Revenue growthi9.30%12.20%
Earnings growthi-1.30%131.60%
EPS growthi-1.30%+131.60%
FCF margini+8.99%+9.55%
Operating margini16.11%32.78%
Profit margini11.43%25.41%
ROIC proxyi49.56%N/A
Return on equityi49.56%N/A
Dividend yieldiN/A1.95%
Payout ratioi0.00%36.78%
Dividend growth streakiN/ANo increase yet
Betai0.940.55
Debt/equityi246.35N/A
Current ratioi0.710.59
Quick ratioi0.590.33
Correlation

Over the past year, CMG and YUM have moved weakly in the same direction (correlation of 0.34), based on daily returns.

1Y
0.34
-1.0+1.0
5Y
0.38
-1.0+1.0
10Y
0.40
-1.0+1.0
Drawdown & downside risk

Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.

1Y risk snapshot
CMG max drawdowni34.16%
YUM max drawdowni19.27%
CMG max wkly dropi23.26%
YUM max wkly dropi9.55%
5Y risk snapshot
CMG max drawdowni59.86%
YUM max drawdowni23.10%
CMG max wkly dropi23.26%
YUM max wkly dropi11.04%
10Y risk snapshot
CMG max drawdowni59.86%
YUM max drawdowni52.17%
CMG max wkly dropi28.03%
YUM max wkly dropi25.98%
Performance metrics by period
Performance metrics by period
PeriodMetricCMGYUM
1YGrowthi-34.16%+2.28%
CAGRi-34.20%+2.28%
Volatilityi43.03%24.75%
Sharpe ratioi-0.860.03
Sortino ratioi-1.110.05
Max drawdowni34.16%19.27%
Current drawdowni34.16%10.98%
Avg drawdowni17.68%6.83%
Ulcer Indexi19.13%8.48%
Max daily dropi18.18%4.41%
Max wkly dropi23.26%9.55%
5YGrowthi-22.48%+26.98%
CAGRi-4.97%+4.90%
Volatilityi35.14%21.25%
Sharpe ratioi-0.100.12
Sortino ratioi-0.140.17
Max drawdowni59.86%23.10%
Current drawdowni59.86%10.98%
Avg drawdowni22.25%8.06%
Ulcer Indexi28.03%9.49%
Max daily dropi18.18%8.44%
Max wkly dropi23.26%11.04%
10YGrowthi+232.89%+175.24%
CAGRi+12.78%+10.66%
Volatilityi36.32%23.11%
Sharpe ratioi0.390.36
Sortino ratioi0.570.53
Max drawdowni59.86%52.17%
Current drawdowni59.86%10.98%
Avg drawdowni17.00%7.61%
Ulcer Indexi23.48%10.41%
Max daily dropi18.18%11.00%
Max wkly dropi28.03%25.98%
AI Prediction Signali
Members only
Next 5 trading days
CMG
+2.8%BUY
YUM
+1.1%HOLD
Next 30 trading days
CMG
+6.4%BUY
YUM
+3.2%HOLD

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Business comparison
Business comparison
CategoryCMGYUM
CompanyChipotle Mexican Grill, Inc.Yum! Brands, Inc.
SectorConsumer CyclicalConsumer Cyclical
IndustryRestaurantsRestaurants
Core businessA fast-casual restaurant chain that operates company-owned locations serving customizable Mexican-inspired food made with a focus on fresh ingredients, relying on unit growth and digital ordering rather than franchising.A global franchisor operating restaurant brands including KFC, Taco Bell, and Pizza Hut, generating revenue primarily through franchise royalties and fees rather than owning and operating the vast majority of its restaurant locations.
Investor focusSame-store sales growth, new restaurant unit economics, and digital and delivery order penetration as a share of total sales.Global unit growth across its brand portfolio, franchise royalty revenue trends, and digital ordering adoption across international markets.
CMG strengths
  • Company-owned restaurant model provides direct control over food quality, service consistency, and brand experience
  • Strong digital ordering and delivery infrastructure captures a significant share of sales through convenient channels
  • Proven new restaurant unit economics support a long runway for continued store count growth
YUM strengths
  • Asset-light franchise model generates high-margin royalty revenue with limited capital investment per new unit
  • Diversified portfolio of well-known restaurant brands reduces dependence on any single concept's performance
  • Extensive international franchise footprint provides exposure to long-term global quick-service dining growth
Risks to watch — CMG
  • Company-owned model requires significant capital investment for each new restaurant, unlike asset-light franchise models
  • Valuation reflects high growth expectations, leaving less room for error if same-store sales decelerate
  • Limited menu and format concentration means results are more exposed to shifts in fast-casual dining preferences
Risks to watch — YUM
  • Franchise model provides less direct control over individual restaurant operations and customer experience consistency
  • Same-store sales growth varies significantly across its different brands and international markets
  • International exposure introduces currency translation and geopolitical risk across a broad footprint of countries
Frequently asked questions
CMG offers exposure to a high-growth, company-owned fast-casual concept with strong digital ordering momentum, while YUM offers exposure to an asset-light global franchise empire spanning multiple established quick-service brands. The better choice depends on whether you prefer concentrated growth or diversified franchise royalties.
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