Data as of:
brimindinvest.com / compare / sbux-vs-cmcLIVE
SBUX
Starbucks Corporation · Consumer Discretionary
$95.83
-8.72% this month
VERSUS
COMPARE
CMC
Dutch Bros Inc. · Consumer Discretionary
$64.50
-5.37% this month
Comparison scoreboard
CMC LEADS 3/5
AI Scorei
SBUX 42.3
CMC 49.5
1Y Returni
SBUX +14.88%
CMC +9.38%
Fwd P/Ei
SBUX 34.62
CMC 8.84
Target Up.i
SBUX +4.06%
CMC +25.16%
Op. Margini
SBUX 12.92%
CMC 9.48%
Metrics last refreshed: 9/20/2026
Quick take

SBUX vs CMC Stock Comparison: AI Score, Valuation, Performance and Upside

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Starbucks and Dutch Bros are both specialty coffee chains but at very different stages and scales. Starbucks is the global coffee giant executing a turnaround to restore US and China traffic. Dutch Bros is a high-growth regional chain expanding nationally with superior unit economics. Starbucks offers brand quality recovery with a turnaround thesis; Dutch Bros offers growth multiple from early-innings national unit expansion.

SBUX vs CMC is the global coffeehouse brand executing operational turnaround under Brian Niccol to restore customer traffic and experience from mobile order complexity (Starbucks) versus the high-growth drive-thru coffee chain with superior unit economics expanding nationally from 900 toward potential 4,000+ US locations (Dutch Bros) — turnaround brand recovery vs high-growth unit expansion.

Live analysis · updated 9/20/2026

CMC holds the edge across 3 of 5 key metrics in this comparison. SBUX has delivered stronger 1-year price return (+14.88% vs +9.38%), though CMC has the better forward P/E setup (8.84x vs 34.62x for SBUX). On fundamentals, CMC is growing revenue faster (22.90%), while SBUX maintains the higher operating margin (12.92%) — a classic growth-versus-profitability split. Analyst consensus implies meaningfully more upside for CMC (+25.16%) than for SBUX (+4.06%).

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Normalized 1Y performance
SBUX
CMC
Recent returns
SBUX
CMC
Analyst price targets & sentiment

Human Wall Street analysts' price targets, typically implying a ~12-month view — a separate signal from this site's own AI Prediction Signal further down the page, which is a 5-/30-day machine-learning forecast based on price history alone.

SBUX · 29 analysts
STRONG BUYHOLDSTRONG SELL
Buy (2.4/5.0)
16 Buy / 18 Hold / 3 Sell
Price target range
analyst low$69.00
analyst high$125.00
analyst mean$112.23
current price$95.83
+4.1% upside to analyst mean
CMC · 11 analysts
STRONG BUYHOLDSTRONG SELL
Buy (1.9/5.0)
8 Buy / 4 Hold / 0 Sell
Price target range
analyst low$75.00
analyst high$88.00
analyst mean$80.73
current price$64.50
+25.2% upside to analyst mean
Who should consider this stock?
SBUX may suit investors who:
  • prefer the global coffee brand recovery thesis under Brian Niccol — one of the most proven QSR turnaround operators who transformed Chipotle's operations and culture
  • value Starbucks' 33M Rewards member loyalty program and Nestlé CPG royalty income as durable revenue streams during traffic recovery
  • want premium coffee brand exposure at a potentially discounted valuation from turnaround uncertainty rather than paying for growth
  • are comfortable with US comp traffic decline duration, China competitive recovery uncertainty, and complexity of executing turnaround across 36,000+ global stores
CMC (Dutch Bros) may suit investors who:
  • prefer the high-growth specialty coffee chain in early innings of national expansion with drive-thru-only model providing unit economics advantages over café-format competitors
  • value Dutch Bros' Gen Z and millennial brand fanaticism creating viral marketing without proportional advertising spend
  • want QSR growth multiple from a brand expanding from 900 to potential 4,000+ US locations with proven strong unit economics in established markets
  • are comfortable with same-shop sales deceleration as concept matures, unproven Eastern US market expansion, and growth stock valuation requiring consistent unit growth execution
Performance & AI score
Performance & AI score
MetricSBUXCMC
AI scorei42.349.5
AI ranki#947#569
Latest closei$95.83$64.50
1M returni-8.72%-5.37%
6M returni0.00%+7.88%
1Y returni+14.88%+9.38%
$10,000 invested — hypothetical growth (dividends reinvested)

How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?

$10,000 invested — hypothetical growth (dividends reinvested)
PeriodSBUXCMC
1Y ago$11.49K (+14.9%)
started 2025-09-18
$11.07K (+10.7%)
started 2025-09-18
5Y ago$10.23K (+2.3%)
started 2021-09-20
$24.94K (+149.4%)
started 2021-09-20
10Y ago$26.56K (+165.6%)
started 2016-09-19
$62.72K (+527.2%)
started 2016-09-19

Hypothetical — past performance does not guarantee future results.

Valuation & upside potential
Valuation & upside potential
MetricSBUXCMC
Market capi$122.95BN/A
Trailing P/Ei62.3412.19
Forward P/Ei34.628.84
Price/Salesi2.800.92
EV/Revenuei3.701.15
Analyst targeti$112.23$80.73
Target upsidei+4.06%+25.16%
Growth, profitability & risk
Growth, profitability & risk
MetricSBUXCMC
Revenue growthi-1.40%22.90%
Earnings growthi85.70%112.30%
EPS growthi+85.70%+112.30%
FCF margini+8.00%+1.51%
Operating margini12.92%9.48%
Profit margini5.17%6.72%
ROIC proxyiN/A13.79%
Return on equityiN/A13.79%
Dividend yieldi2.31%1.24%
Payout ratioi142.77%13.99%
Dividend growth streakiNo increase yet5 yrs
Betai0.971.52
Debt/equityiN/A79.98
Current ratioi0.762.33
Quick ratioi0.501.31
Correlation

Over the past year, SBUX and CMC have moved weakly in the same direction (correlation of 0.17), based on daily returns.

1Y
0.17
-1.0+1.0
5Y
0.30
-1.0+1.0
10Y
0.34
-1.0+1.0
Drawdown & downside risk

Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.

1Y risk snapshot
SBUX max drawdowni14.51%
CMC max drawdowni29.96%
SBUX max wkly dropi9.21%
CMC max wkly dropi16.68%
5Y risk snapshot
SBUX max drawdowni39.80%
CMC max drawdowni37.63%
SBUX max wkly dropi18.87%
CMC max wkly dropi17.40%
10Y risk snapshot
SBUX max drawdowni43.68%
CMC max drawdowni53.78%
SBUX max wkly dropi21.22%
CMC max wkly dropi25.11%
Performance metrics by period
Performance metrics by period
PeriodMetricSBUXCMC
1YGrowthi+14.88%+9.38%
CAGRi+14.89%+9.39%
Volatilityi27.87%37.09%
Sharpe ratioi0.480.31
Sortino ratioi0.740.44
Max drawdowni14.51%29.96%
Current drawdowni11.72%21.98%
Avg drawdowni3.50%10.97%
Ulcer Indexi4.67%14.00%
Max daily dropi5.03%7.26%
Max wkly dropi9.21%16.68%
5YGrowthi-6.54%+132.42%
CAGRi-1.34%+18.40%
Volatilityi31.82%35.95%
Sharpe ratioi-0.030.53
Sortino ratioi-0.040.77
Max drawdowni39.80%37.63%
Current drawdowni16.67%21.98%
Avg drawdowni17.21%11.60%
Ulcer Indexi19.45%14.45%
Max daily dropi15.88%11.52%
Max wkly dropi18.87%17.40%
10YGrowthi+117.25%+410.33%
CAGRi+8.07%+17.71%
Volatilityi29.57%39.95%
Sharpe ratioi0.260.50
Sortino ratioi0.380.72
Max drawdowni43.68%53.78%
Current drawdowni16.77%21.98%
Avg drawdowni14.59%15.20%
Ulcer Indexi17.79%18.44%
Max daily dropi16.20%17.36%
Max wkly dropi21.22%25.11%
AI Prediction Signali
Members only
Next 5 trading days
SBUX
+2.8%BUY
CMC
+1.1%HOLD
Next 30 trading days
SBUX
+6.4%BUY
CMC
+3.2%HOLD

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Business comparison
Business comparison
CategorySBUXCMC
CompanyStarbucks CorporationDutch Bros Inc.
SectorConsumer CyclicalConsumer Discretionary
IndustryRestaurantsMetal Fabrication
Core businessStarbucks is the world's largest coffeehouse chain with 36,000+ stores in 80+ countries. Starbucks' Rewards loyalty program (33M+ members) drives personalized mobile ordering and repeat visits. Starbucks China is a major growth priority. CEO Brian Niccol (from Chipotle) is executing a turnaround: reducing menu complexity, improving store speed and experience, fixing mobile order queuing, and returning Starbucks to its 'third place' community feel. Starbucks licenses its brand to Nestlé (packaged coffee) for significant royalty income.Dutch Bros is a fast-growing drive-thru coffee chain headquartered in Oregon, operating 900+ locations primarily in the US West and Sun Belt expanding eastward. Dutch Bros' model is differentiated: small drive-thru-only kiosks with no seating (lower real estate cost), a young enthusiastic 'broista' culture focused on customer experience, and a customizable menu of coffee drinks, energy drinks, and rebels. Dutch Bros' unit economics are exceptional — small format stores with high throughput create strong AUVs (average unit volumes). Dutch Bros is in high-growth mode opening 150+ new locations annually.
Investor focusInvestors track US comparable sales (traffic and ticket), China comp sales, Rewards member engagement, and turnaround execution under Brian Niccol.Investors track new unit openings, same-shop sales, Dutch Bros Pass loyalty adoption, and AUV (average unit volume) per location.
SBUX strengths
  • Rewards loyalty ecosystem: 33M+ active US Rewards members driving ~60% of US transactions — one of the most valuable loyalty programs in QSR
  • Nestlé CPG partnership generates royalty income that grows with Starbucks brand strength globally without capital investment
  • Brian Niccol's Chipotle track record of QSR operational turnaround brings proven turnaround credibility to Starbucks' current challenges
CMC strengths
  • Drive-thru-only small format: lower buildout costs, lower real estate requirements, and drive-thru-optimized traffic create superior unit economics vs full café concepts
  • Young fanatic brand culture: Dutch Bros' 'broista' energy and customer interaction model creates emotional brand loyalty among Gen Z and millennial consumers
  • Long unit growth runway: 900+ locations vs Starbucks' 16,000+ US stores — Dutch Bros is still in early innings of a potential 4,000+ US unit buildout
Risks to watch — SBUX
  • US comp traffic declining — Starbucks lost traffic share as prices rose and customer experience deteriorated from mobile order congestion
  • China competition is intense — local coffee chains (Luckin Coffee, Manner, NOWWA) competed aggressively on price while Starbucks maintained premium positioning in a weakening consumer environment
  • Turnaround execution risk — simplifying menus, reducing complexity, and retraining 350,000 employees globally while maintaining brand culture is a multi-year challenge
Risks to watch — CMC
  • Same-shop sales deceleration suggests the Dutch Bros menu and value proposition may need refreshing as the initial new-location excitement matures
  • Geographic concentration in West/Sun Belt creates unproven ability to maintain AUV and brand culture in new Eastern markets
  • Energy drink competition: Dutch Bros' Rebel energy drink menu competes with Monster/Red Bull at convenience stores — a different consumer context
Frequently asked questions
Starbucks offers brand quality recovery at a discount if Brian Niccol executes the turnaround — buying the world's best coffee brand during temporary difficulty. Dutch Bros offers high-growth unit expansion at a premium valuation reflecting long national runway. Different risk/return profiles: Starbucks is the turnaround with lower downside; Dutch Bros is the growth story with long-term national expansion potential.
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