Data as of:
brimindinvest.com / compare / ulta-vs-yetiLIVE
ULTA
ULTA ·
$564.12
+4.57% this month
VERSUS
COMPARE
YETI
YETI ·
$40.82
-22.26% this month
Comparison scoreboard
YETI LEADS 4/5
AI Scorei
ULTA 42.6
YETI 38.2
1Y Returni
ULTA +6.22%
YETI +16.90%
Fwd P/Ei
ULTA 16.15
YETI 12.31
Target Up.i
ULTA +20.60%
YETI +31.56%
Op. Margini
ULTA 12.51%
YETI 19.33%
Metrics last refreshed: 9/8/2026
Quick take

ULTA vs YETI Comparison: AI Score, Valuation, Performance and Upside

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Compare Ulta's specialty beauty retail footprint against YETI's premium, brand-driven outdoor products model.

Use this Ulta Beauty vs YETI Holdings comparison to evaluate the key differences across valuation, growth, profitability, and risk before making an investment decision.

Live analysis · updated 9/8/2026

YETI holds the edge across 4 of 5 key metrics in this comparison. YETI leads on both 1-year return (+16.90%) and forward P/E quality (12.31x vs 16.15x for ULTA), a relatively favorable combination of momentum and valuation. On fundamentals, ULTA is growing revenue faster (8.90%), while YETI maintains the higher operating margin (19.33%) — a classic growth-versus-profitability split. Analyst consensus implies meaningfully more upside for YETI (+31.56%) than for ULTA (+20.60%).

Want a full valuation workup? 16-section report — AI Score, Monte Carlo forecast, bull/bear case, DCF, and more.
Normalized 1Y performance
ULTA
YETI
Recent returns
ULTA
YETI
Analyst price targets & sentiment

Human Wall Street analysts' price targets, typically implying a ~12-month view — a separate signal from this site's own AI Prediction Signal further down the page, which is a 5-/30-day machine-learning forecast based on price history alone.

ULTA · 23 analysts
STRONG BUYHOLDSTRONG SELL
Buy (2.3/5.0)
Price target range
analyst low$350.00
analyst mean$624.08
current price$564.12
+20.6% upside to analyst mean
YETI
Price target range
analyst mean$54.53
current price$40.82
+31.6% upside to analyst mean
Performance & AI score
Performance & AI score
MetricULTAYETI
AI scorei42.638.2
AI ranki#905#1362
Latest closei$564.12$40.82
1M returni+4.57%-22.26%
6M returni-13.70%-2.86%
1Y returni+6.22%+16.90%
$10,000 invested — hypothetical growth (dividends reinvested)

How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?

$10,000 invested — hypothetical growth (dividends reinvested)
PeriodULTAYETI
1Y ago$10.65K (+6.5%)
started 2025-09-04
$11.27K (+12.7%)
started 2025-09-04
5Y ago$14.87K (+48.7%)
started 2021-09-07
$4.2K (-58.0%)
started 2021-09-07
10Y ago$22.6K (+126.0%)
started 2016-09-06
$24.01K (+140.1%)
started 2018-10-25

Hypothetical — past performance does not guarantee future results.

Valuation & upside potential
Valuation & upside potential
MetricULTAYETI
Market capi$22.13B$3.03B
Trailing P/Ei18.8318.18
Forward P/Ei16.1512.31
Price/Salesi1.83N/A
EV/Revenuei1.891.66
Analyst targeti$624.08$54.53
Target upsidei+20.60%+31.56%
Growth, profitability & risk
Growth, profitability & risk
MetricULTAYETI
Revenue growthi8.90%8.50%
Earnings growthi13.30%54.10%
EPS growthi+13.30%+54.10%
FCF margini+7.06%+6.58%
Operating margini12.51%19.33%
Profit margini9.34%9.24%
ROIC proxyi46.12%25.32%
Return on equityi46.12%25.32%
Dividend yieldiN/AN/A
Betai0.851.72
Debt/equityi95.4741.52
Current ratioi1.341.75
Quick ratioi0.200.74
Correlation

Over the past year, ULTA and YETI have moved weakly in the same direction (correlation of 0.32), based on daily returns.

1Y
0.32
-1.0+1.0
5Y
0.38
-1.0+1.0
10Y
0.37
-1.0+1.0
Drawdown & downside risk

Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.

1Y risk snapshot
ULTA max drawdowni36.23%
YETI max drawdowni30.08%
ULTA max wkly dropi20.23%
YETI max wkly dropi18.38%
5Y risk snapshot
ULTA max drawdowni44.56%
YETI max drawdowni74.99%
ULTA max wkly dropi20.23%
YETI max wkly dropi21.33%
10Y risk snapshot
ULTA max drawdowni64.92%
YETI max drawdowni74.99%
ULTA max wkly dropi41.90%
YETI max wkly dropi28.23%
Performance metrics by period
Performance metrics by period
PeriodMetricULTAYETI
1YGrowthi+6.54%+12.73%
CAGRi+6.55%+12.75%
Volatilityi34.70%39.69%
Sharpe ratioi0.230.39
Sortino ratioi0.320.58
Max drawdowni36.23%30.08%
Current drawdowni20.19%22.51%
Avg drawdowni15.37%9.52%
Ulcer Indexi19.99%13.09%
Max daily dropi14.24%10.56%
Max wkly dropi20.23%18.38%
5YGrowthi+48.71%-57.97%
CAGRi+8.27%-15.94%
Volatilityi34.71%48.81%
Sharpe ratioi0.27-0.21
Sortino ratioi0.39-0.30
Max drawdowni44.56%74.99%
Current drawdowni20.19%62.11%
Avg drawdowni16.23%57.92%
Ulcer Indexi20.40%59.70%
Max daily dropi15.34%18.76%
Max wkly dropi20.23%21.33%
10YGrowthi+125.97%+140.12%
CAGRi+8.50%+11.79%
Volatilityi38.58%52.82%
Sharpe ratioi0.290.39
Sortino ratioi0.410.58
Max drawdowni64.92%74.99%
Current drawdowni20.19%62.11%
Avg drawdowni17.73%40.91%
Ulcer Indexi22.30%48.55%
Max daily dropi29.55%18.76%
Max wkly dropi41.90%28.23%
AI Prediction Signali
Members only
Next 5 trading days
ULTA
+2.8%BUY
YETI
+1.1%HOLD
Next 30 trading days
ULTA
+6.4%BUY
YETI
+3.2%HOLD

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Business comparison
Business comparison
CategoryULTAYETI
CompanyULTAYETI
SectorConsumer CyclicalConsumer Cyclical
IndustrySpecialty RetailLeisure
Core businessUlta Beauty, Inc. operates as a specialty beauty retailer in the United States, Mexico, and Kuwait.YETI Holdings, Inc. designs, retails, and distributes outdoor products under the YETI brand name in the United States, Canada, Australia, New Zealand, Europe, and Japan.
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