LIVE
SHOP
Shopify Inc. · Technology
$108.85
+7.76% this month
VERSUS
⟷
COMPARE
BIGC
BigCommerce Holdings, Inc. · Technology
N/A
N/A this month
Scoreboard verdict
Across AI score, momentum, valuation, upside, operating margin
SHOP
0
BIGC
0
Comparison scoreboard
MIXED SETUPAI Score
SHOP 73.5
BIGC N/A
1Y Return
SHOP +2.72%
BIGC N/A
Fwd P/E
SHOP 46.67
BIGC N/A
Target Up.
SHOP +36.17%
BIGC N/A
Op. Margin
SHOP N/A
BIGC N/A
Metrics last refreshed: 6/22/2026
Quick take
SHOP vs BIGC Stock Comparison: AI Score, Valuation, Performance and Upside
Shopify and BigCommerce are both e-commerce SaaS platforms, but with dramatically different scale and market position. Shopify is the dominant global e-commerce platform with 4M+ merchants and a rapidly growing payments business. BigCommerce is a smaller, enterprise-focused platform competing on flexibility and headless commerce architecture. Shopify's scale and ecosystem create compounding advantages that BigCommerce cannot easily replicate — BigCommerce competes by targeting use cases where Shopify's standardized approach is insufficient.
SHOP vs BIGC is the global e-commerce platform leader with 4M+ merchants, Shopify Payments, and commerce operating system momentum (Shopify) versus the mid-market and enterprise open SaaS commerce platform competing on headless architecture and B2B functionality at smaller scale (BigCommerce) — dominant platform at scale vs enterprise niche competitor.
Live analysis · updated 6/22/2026
SHOP and BIGC are closely matched — they split the tracked metrics evenly.
Normalized 1Y performance
SHOP
BIGC
Not enough data to chart yet.
Recent returns
SHOP
BIGC
Analyst price targets & sentiment
SHOP · 45 analysts
STRONG BUYHOLDSTRONG SELL
Buy (1.7/5.0)
Price target range
analyst low$105.00
analyst high$200.00
analyst mean$148.22
current price$108.85
+36.2% upside to analyst mean
BIGC
Price target data unavailable
N/A
Who should consider this stock?
SHOP may suit investors who:
- →prefer the dominant global e-commerce platform with 4M+ merchants, fastest-growing commerce payments business, and enterprise expansion into Shopify Plus
- →value Shopify's merchant solutions revenue growth — Shopify Payments, Capital, and Markets create high-margin revenue layers on top of subscription fees
- →want e-commerce infrastructure compounding from the platform that most independent brands and DTC companies choose as their commerce foundation
- →are comfortable with Amazon enterprise competition, FCF margin volatility from reinvestment cycles, and international expansion challenges
BIGC may suit investors who:
- →prefer the smaller mid-market e-commerce platform with enterprise headless commerce and B2B functionality differentiation from Shopify's standardized SMB approach
- →value BigCommerce's open SaaS architecture as the preferred choice for developer-heavy enterprises requiring custom storefront implementations
- →want speculative smaller-cap e-commerce platform exposure with potential acquisition premium from larger platforms seeking enterprise commerce capabilities
- →are comfortable with BigCommerce's small scale limiting growth investment vs Shopify, narrowing feature differentiation, and growth rate underperformance vs Shopify
Performance & AI score
| Metric | SHOP | BIGC |
|---|---|---|
| AI score | 73.5 | N/A |
| AI rank | #28 | N/A |
| Latest close | $108.85 | N/A |
| 1M return | +7.76% | N/A |
| 6M return | -32.70% | N/A |
| 1Y return | +2.72% | N/A |
$10,000 invested — hypothetical growth (dividends reinvested)
How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?
| Period | SHOP | BIGC |
|---|---|---|
| 1Y ago | $10.27K (+2.7%) started 2025-06-18 | N/A |
| 5Y ago | $7.42K (-25.8%) started 2021-06-18 | N/A |
| 10Y ago | $365.64K (+3556.4%) started 2016-06-20 | N/A |
Hypothetical — past performance does not guarantee future results.
Valuation & upside potential
| Metric | SHOP | BIGC |
|---|---|---|
| Market cap | $141.25B | N/A |
| Trailing P/E | 106.72 | N/A |
| Forward P/E | 46.67 | N/A |
| Price/Sales | 11.42 | 1.15 |
| EV/Revenue | 10.97 | N/A |
| Analyst target | $148.22 | N/A |
| Target upside | +36.17% | N/A |
Growth, profitability & risk
| Metric | SHOP | BIGC |
|---|---|---|
| Revenue growth | 34.30% | N/A |
| Earnings growth | N/A | N/A |
| EPS growth | N/A | N/A |
| FCF margin | +10.16% | N/A |
| Operating margin | N/A | N/A |
| Profit margin | 10.77% | N/A |
| ROIC proxy | 11.31% | N/A |
| Return on equity | 11.31% | N/A |
| Dividend yield | 0.00% | N/A |
| Beta | 2.59 | -0.05 |
| Debt/equity | 1.43 | N/A |
| Current ratio | 6.20 | N/A |
| Quick ratio | 4.53 | N/A |
Drawdown & downside risk
Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.
1Y risk snapshot
SHOP max drawdown46.71%
BIGC max drawdownN/A
SHOP max wkly drop22.56%
BIGC max wkly dropN/A
5Y risk snapshot
SHOP max drawdown84.82%
BIGC max drawdownN/A
SHOP max wkly drop34.38%
BIGC max wkly dropN/A
10Y risk snapshot
SHOP max drawdown84.82%
BIGC max drawdownN/A
SHOP max wkly drop34.38%
BIGC max wkly dropN/A
Performance metrics by period
| Period | Metric | SHOP | BIGC |
|---|---|---|---|
| 1Y | Growth | +2.72% | N/A |
| CAGR | +2.72% | N/A | |
| Sharpe ratio | 0.25 | N/A | |
| Max drawdown | 46.71% | N/A | |
| Max daily drop | 15.62% | N/A | |
| Max wkly drop | 22.56% | N/A | |
| 5Y | Growth | -25.79% | N/A |
| CAGR | -5.79% | N/A | |
| Sharpe ratio | 0.16 | N/A | |
| Max drawdown | 84.82% | N/A | |
| Max daily drop | 18.59% | N/A | |
| Max wkly drop | 34.38% | N/A | |
| 10Y | Growth | +3556.37% | N/A |
| CAGR | +43.35% | N/A | |
| Sharpe ratio | 0.83 | N/A | |
| Max drawdown | 84.82% | N/A | |
| Max daily drop | 18.59% | N/A | |
| Max wkly drop | 34.38% | N/A |
Business comparison
| Category | SHOP | BIGC |
|---|---|---|
| Company | Shopify Inc. | BigCommerce Holdings, Inc. |
| Sector | Technology | Technology |
| Industry | N/A | N/A |
| Core business | Shopify is the world's second-largest e-commerce platform by GMV (after Amazon), powering 4M+ merchants globally from small businesses to large brands (Allbirds, Gymshark, Heinz). Shopify's revenue model combines subscriptions (monthly platform fees) and merchant solutions (Shopify Payments transaction fees, Shopify Capital loans, Shopify Shipping, Shopify Markets for cross-border). Shopify has become a commerce operating system — merchants run their entire e-commerce operation including storefronts, inventory, payments, shipping, and now point-of-sale on Shopify. | BigCommerce is an e-commerce platform primarily targeting mid-market and enterprise merchants seeking more flexibility and customization than Shopify offers. BigCommerce's open SaaS architecture allows headless commerce (separating front-end experience from back-end commerce engine) — appealing to enterprises that want custom storefronts. BigCommerce powers brands including Skullcandy, Ben & Jerry's, and Sony. The company is significantly smaller than Shopify with focus on B2B commerce as a differentiator. |
| Investor focus | Investors track GMV (gross merchandise volume), merchant solutions revenue (the higher-margin, faster-growing segment driven by Shopify Payments attachment rate), and free cash flow margin improvement. | Investors track ARR growth, enterprise customer count, and gross profit improvement as BigCommerce navigates a competitive market where Shopify dominates the SMB market and Salesforce Commerce Cloud or Adobe Commerce target the largest enterprises. |
SHOP strengths
- →Massive merchant ecosystem of 4M+ stores creates network effects — developers build apps, brands seek Shopify-certified talent, logistics providers integrate — making Shopify more valuable as more merchants use it
- →Shopify Payments attachment rate growth drives high-margin transaction fee revenue — every merchant that uses Shopify Payments adds fee revenue on top of subscription fees
- →Enterprise expansion (Shopify Plus) into mid-market and enterprise brands provides higher-ACV customers without abandoning the SMB base that built the platform
BIGC strengths
- →Open SaaS headless commerce architecture is preferred by enterprise developers who want maximum front-end customization while using BigCommerce for back-end commerce logic
- →B2B commerce functionality (complex pricing, multi-buyer accounts, purchase orders) targets a differentiated market that pure B2C commerce platforms underserve
- →Multi-storefront capability allows large retailers with multiple brands to manage all storefronts from one platform — an enterprise feature Shopify Plus also offers but BigCommerce markets more aggressively
Risks to watch — SHOP
- →Amazon and Salesforce Commerce Cloud compete for enterprise e-commerce deployments — Shopify must execute well with Shopify Plus to defend against enterprise competitors
- →Shopify's FCF margin improvement requires continued discipline — the company expanded aggressively into logistics (later divested to Flexport) and must manage reinvestment vs profitability
- →International expansion opportunity is large but challenging — Shopify's US dominance doesn't automatically translate to non-English-speaking markets
Risks to watch — BIGC
- →Shopify is rapidly improving enterprise features in Shopify Plus — BigCommerce's enterprise differentiation is narrowing as Shopify invests in the mid-market
- →BigCommerce's ARR growth has been slower than Shopify — the company has struggled to grow fast enough to escape being caught between Shopify (SMB market leader) and larger enterprise platforms
- →International expansion and B2B growth require significant investment — BigCommerce's smaller scale limits investment capacity vs Shopify
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