Last updated:
brimindinvest.com / compare / kr-vs-sfmLIVE
KR
KR ·
$56.87
-2.75% this month
VERSUS
COMPARE
SFM
SFM ·
$74.89
-12.30% this month
Scoreboard verdict
Across AI score, momentum, valuation, upside, operating margin
KR
2
SFM
2
MIXED SETUP
Comparison scoreboard
MIXED SETUP
AI Score
KR 40.8
SFM 44.0
1Y Return
KR -21.43%
SFM -54.45%
Fwd P/E
KR 10.62
SFM 12.68
Target Up.
KR +20.09%
SFM +23.90%
Op. Margin
KR 3.22%
SFM N/A
Metrics last refreshed: 7/25/2026
Quick take

KR vs SFM Comparison: AI Score, Valuation, Performance and Upside

Compare Kroger and Sprouts Farmers Market by store traffic trends, natural organic food exposure, private label margin contribution, fuel center economics, and long-term format evolution.

Use this Kroger vs Sprouts Farmers Market comparison to evaluate the key differences across valuation, growth, profitability, and risk before making an investment decision.

Live analysis · updated 7/25/2026

KR and SFM are closely matched — they split the tracked metrics evenly. KR leads on both 1-year return (-21.43%) and forward P/E quality (10.62x vs 12.68x for SFM), a relatively favorable combination of momentum and valuation. Analyst consensus implies meaningfully more upside for SFM (+23.90%) than for KR (+20.09%).

Normalized 1Y performance
KR
SFM
Recent returns
KR
SFM
Analyst price targets & sentiment
KR
Price target range
analyst mean$70.64
current price$56.87
+20.1% upside to analyst mean
SFM · 14 analysts
STRONG BUYHOLDSTRONG SELL
Buy (2.2/5.0)
Price target range
analyst low$70.00
analyst high$140.00
analyst mean$92.79
current price$74.89
+23.9% upside to analyst mean
Performance & AI score
MetricKRSFM
AI score40.844.0
AI rank#1085#832
Latest close$56.87$74.89
1M return-2.75%-12.30%
6M return-11.49%+6.15%
1Y return-21.43%-54.45%
$10,000 invested — hypothetical growth (dividends reinvested)

How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?

PeriodKRSFM
1Y ago$7.96K (-20.4%)
started 2025-07-25
$4.56K (-54.4%)
started 2025-07-24
5Y ago$17.03K (+70.3%)
started 2021-07-26
$30.47K (+204.7%)
started 2021-07-26
10Y ago$23.43K (+134.3%)
started 2016-07-25
$31.94K (+219.4%)
started 2016-07-25

Hypothetical — past performance does not guarantee future results.

Valuation & upside potential
MetricKRSFM
Market cap$36.04B$7.04B
Trailing P/E34.4014.37
Forward P/E10.6212.68
Price/SalesN/A0.79
EV/Revenue0.460.99
Analyst target$70.64$92.79
Target upside+20.09%+23.90%
Growth, profitability & risk
MetricKRSFM
Revenue growth2.20%4.10%
Earnings growth13.20%-5.50%
EPS growth+13.20%-5.50%
FCF margin+2.01%+4.94%
Operating margin3.22%N/A
Profit margin0.71%5.70%
ROIC proxy13.78%37.28%
Return on equity13.78%37.28%
Dividend yield2.45%0.00%
Beta0.430.67
Debt/equity373.45143.69
Current ratio0.790.92
Quick ratio0.280.38
Drawdown & downside risk

Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.

1Y risk snapshot
KR max drawdown26.55%
SFM max drawdown60.12%
KR max wkly drop13.83%
SFM max wkly drop28.66%
5Y risk snapshot
KR max drawdown31.07%
SFM max drawdown63.48%
KR max wkly drop13.83%
SFM max wkly drop28.66%
10Y risk snapshot
KR max drawdown44.13%
SFM max drawdown63.48%
KR max wkly drop27.58%
SFM max wkly drop28.66%
Performance metrics by period
PeriodMetricKRSFM
1YGrowth-20.42%-54.45%
CAGR-20.47%-54.47%
Sharpe ratio-0.83-1.52
Max drawdown26.55%60.12%
Max daily drop8.43%26.11%
Max wkly drop13.83%28.66%
5YGrowth+55.74%+204.68%
CAGR+9.27%+24.99%
Sharpe ratio0.300.66
Max drawdown31.07%63.48%
Max daily drop8.43%26.11%
Max wkly drop13.83%28.66%
10YGrowth+91.25%+219.36%
CAGR+6.70%+12.32%
Sharpe ratio0.220.38
Max drawdown44.13%63.48%
Max daily drop18.89%26.11%
Max wkly drop27.58%28.66%
Business comparison
CategoryKRSFM
CompanyKRSFM
SectorConsumer DefensiveN/A
IndustryN/AN/A
Core businessN/AN/A
Investor focusN/AN/A
AI Prediction SignalNext 5 trading days
Members only
KR
+2.8%BUY
SFM
+1.1%HOLD

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