Data as of:
brimindinvest.com / compare / pg-vs-chdLIVE
PG
PG ·
$161.02
+9.25% this month
VERSUS
COMPARE
CHD
CHD ·
$105.19
+9.55% this month
Comparison scoreboard
CHD LEADS 3/5
AI Scorei
PG 39.9
CHD ✓40.6
1Y Returni
PG +5.80%
CHD ✓+19.37%
Fwd P/Ei
PG ✓21.56
CHD 25.07
Target Up.i
PG +1.44%
CHD ✓+4.06%
Op. Margini
PG ✓22.08%
CHD 18.07%
Metrics last refreshed: 10/25/2026
Quick take

PG vs CHD Comparison: AI Score, Valuation, Performance and Upside

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Compare Procter & Gamble's massive global brand portfolio and scale against Church & Dwight's smaller, more concentrated household and personal care brand lineup (Arm & Hammer, OxiClean).

Use this Procter & Gamble vs Church & Dwight comparison to evaluate the key differences across valuation, growth, profitability, and risk before making an investment decision.

Live analysis · updated 10/25/2026

CHD holds the edge across 3 of 5 key metrics in this comparison. CHD has delivered stronger 1-year price return (+19.37% vs +5.80%), though PG has the better forward P/E setup (21.56x vs 25.07x for CHD). On fundamentals, CHD is growing revenue faster (1.60%), while PG maintains the higher operating margin (22.08%) — a classic growth-versus-profitability split. Analyst consensus implies similar upside for both: +1.44% for PG and +4.06% for CHD.

Want a full valuation workup? 46-section report — AI Score, Monte Carlo forecast, bull/bear case, DCF, and more.
Normalized 1Y performance
PG
CHD
Recent returns
PG
CHD
Analyst price targets & sentiment

Human Wall Street analysts' price targets, typically implying a ~12-month view — a separate signal from this site's own AI Prediction Signal further down the page, which is a 5-/30-day machine-learning forecast based on price history alone.

PG · 23 analysts
STRONG BUYHOLDSTRONG SELL
Buy (2.0/5.0)
14 Buy / 11 Hold / 0 Sell
Price target range
analyst low$140.00
analyst high$190.00
analyst mean$161.65
current price$161.02
+1.4% upside to analyst mean
CHD
Price target range
analyst mean$105.37
current price$105.19
+4.1% upside to analyst mean
Performance & AI score
Performance & AI score
MetricPGCHD
AI scorei39.940.6
AI ranki#1164#1097
Latest closei$161.02$105.19
1M returni+9.25%+9.55%
3M returni+9.23%+7.73%
6M returni+8.67%+10.70%
1Y returni+5.80%+19.37%
$10,000 invested — hypothetical growth (dividends reinvested)

How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?

$10,000 invested — hypothetical growth (dividends reinvested)
PeriodPGCHD
1Y ago$10.58K (+5.8%)
started 2025-10-23
$12.13K (+21.3%)
started 2025-10-23
5Y ago$13.64K (+36.4%)
started 2021-10-25
$13.72K (+37.2%)
started 2021-10-25
10Y ago$31.13K (+211.3%)
started 2016-10-24
$28.05K (+180.5%)
started 2016-10-24

Hypothetical — past performance does not guarantee future results.

Valuation & upside potential
Valuation & upside potential
MetricPGCHD
Market capi$370.12B$24.02B
Trailing P/Ei24.0732.77
Forward P/Ei21.5625.07
Price/Salesi4.58N/A
EV/Revenuei4.554.21
Analyst targeti$161.65$105.37
Target upsidei+1.44%+4.06%
Growth, profitability & risk
Growth, profitability & risk
MetricPGCHD
Revenue growthi1.50%1.60%
Earnings growthi-15.50%9.00%
EPS growthi-15.50%+9.00%
FCF margini+15.26%+15.08%
Operating margini22.08%18.07%
Profit margini18.44%11.96%
ROIC proxyi30.29%17.04%
Return on equityi30.29%17.04%
Dividend yieldi2.73%1.21%
Payout ratioi64.62%38.62%
Dividend growth streakiNo increase yetNo increase yet
Betai0.380.47
Debt/equityi64.4955.85
Current ratioi0.681.15
Quick ratioi0.410.64
Correlation

Over the past year, PG and CHD have moved moderately in the same direction (correlation of 0.68), based on daily returns.

1Y
0.68
-1.0+1.0
5Y
0.69
-1.0+1.0
10Y
0.65
-1.0+1.0
Drawdown & downside risk

Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.

1Y risk snapshot
PG max drawdowni16.15%
CHD max drawdowni13.81%
PG max wkly dropi8.12%
CHD max wkly dropi5.66%
5Y risk snapshot
PG max drawdowni23.77%
CHD max drawdowni31.72%
PG max wkly dropi8.92%
CHD max wkly dropi9.60%
10Y risk snapshot
PG max drawdowni23.77%
CHD max drawdowni31.72%
PG max wkly dropi16.27%
CHD max wkly dropi15.49%
Performance metrics by period
Performance metrics by period
PeriodMetricPGCHD
1YGrowthi+5.79%+21.31%
CAGRi+5.80%+21.35%
Volatilityi20.80%23.21%
Sharpe ratioi0.160.76
Sortino ratioi0.231.16
Max drawdowni16.15%13.81%
Current drawdowni3.70%3.37%
Avg drawdowni8.95%5.71%
Ulcer Indexi10.16%6.76%
Max daily dropi3.56%3.46%
Max wkly dropi8.12%5.66%
5YGrowthi+24.65%+31.19%
CAGRi+4.51%+5.59%
Volatilityi18.43%21.18%
Sharpe ratioi0.090.15
Sortino ratioi0.120.21
Max drawdowni23.77%31.72%
Current drawdowni9.29%6.78%
Avg drawdowni8.53%11.06%
Ulcer Indexi10.57%13.52%
Max daily dropi6.23%8.56%
Max wkly dropi8.92%9.60%
10YGrowthi+140.71%+148.91%
CAGRi+9.18%+9.55%
Volatilityi19.31%22.03%
Sharpe ratioi0.320.32
Sortino ratioi0.460.45
Max drawdowni23.77%31.72%
Current drawdowni9.29%6.78%
Avg drawdowni6.65%9.16%
Ulcer Indexi8.96%11.43%
Max daily dropi8.74%8.56%
Max wkly dropi16.27%15.49%
AI Prediction Signali
Members only
Next 5 trading days
PG
+2.8%BUY
CHD
+1.1%HOLD
Next 30 trading days
PG
+6.4%BUY
CHD
+3.2%HOLD

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Business comparison
Business comparison
CategoryPGCHD
CompanyPGCHD
SectorConsumer DefensiveConsumer Defensive
IndustryHousehold & Personal ProductsHousehold & Personal Products
Core businessThe Procter & Gamble Company provides branded consumer packaged goods worldwide.Church & Dwight Co., Inc. develops, manufactures, and markets household, personal care, and specialty products.
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Scoreboard verdict

AI score, forward P/E, analyst target upside, operating margin, and revenue growth are scored head-to-head, with a running tally of which ticker leads on how many metrics.

Full risk suite

Volatility, Sharpe and Sortino ratios, maximum, current, and average drawdown, Ulcer Index, and worst single-day and single-week drops across every timeframe.

Correlation heatmap

Pairwise daily-return correlation for every combination, so you can see whether two holdings actually diversify each other or just move together.

Valuation vs profitability

A scatter plot of forward P/E against return on equity, plus drawdown and 30-day rolling volatility charts, to separate what is cheap from what is merely beaten down.

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