Data as of:
brimindinvest.com / compare / sfix-vs-stitchLIVE
SFIX
Stitch Fix, Inc. · Consumer Discretionary - Online Fashion & Personalization
$2.84
-15.48% this month
VERSUS
COMPARE
RVLV
Revolve Group, Inc. · Consumer Discretionary - Online Fashion & DTC
$20.66
-13.41% this month
Comparison scoreboard
RVLV LEADS 4/5
AI Scorei
SFIX 23.9
RVLV 24.6
1Y Returni
SFIX -50.26%
RVLV -14.24%
Fwd P/Ei
SFIX -39.67
RVLV 18.73
Target Up.i
SFIX +52.10%
RVLV +44.48%
Op. Margini
SFIX -1.18%
RVLV 6.40%
Metrics last refreshed: 9/20/2026
Quick take

SFIX vs RVLV Stock Comparison: AI Score, Valuation, Performance and Upside

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SFIX (Stitch Fix) and RVLV (Revolve Group) are both online fashion companies but with fundamentally different models — Stitch Fix provides a subscription personal styling service using AI + human stylists to curate items for customers, while Revolve operates an influencer-driven e-commerce fashion marketplace where customers browse and buy. Stitch Fix is struggling with post-COVID subscriber decline and profitability; Revolve is growing with a stronger influencer marketing model but faces competition in the premium online fashion space.

SFIX vs RVLV is AI-powered subscription personal styling service recovering from post-COVID subscriber decline (Stitch Fix's unique algorithm + human stylist combination creating a differentiated fashion discovery service working to rebuild active client growth and profitability) versus influencer-driven premium fashion marketplace targeting millennial and Gen Z shoppers (Revolve's RVLV platform using thousands of social media influencer partnerships to drive authentic brand discovery for its premium contemporary fashion assortment) — personalized subscription styling versus influencer discovery marketplace.

Live analysis · updated 9/20/2026

RVLV holds the edge across 4 of 5 key metrics in this comparison. RVLV leads on both 1-year return (-14.24%) and forward P/E quality (18.73x vs -39.67x for SFIX), a relatively favorable combination of momentum and valuation. RVLV leads on both revenue growth (12.40%) and operating margin (6.40%), suggesting a stronger fundamental setup on both dimensions. Analyst consensus implies meaningfully more upside for SFIX (+52.10%) than for RVLV (+44.48%).

Normalized 1Y performance
SFIX
RVLV
Recent returns
SFIX
RVLV
Analyst price targets & sentiment

Human Wall Street analysts' price targets, typically implying a ~12-month view — a separate signal from this site's own AI Prediction Signal further down the page, which is a 5-/30-day machine-learning forecast based on price history alone.

SFIX
Price target range
analyst mean$4.70
current price$2.84
+52.1% upside to analyst mean
RVLV
Price target range
analyst mean$30.85
current price$20.66
+44.5% upside to analyst mean
Who should consider this stock?
SFIX may suit investors who:
  • Believe Stitch Fix's AI personalization data moat and unique styling service model will recover active client growth as the company refines its value proposition and improves unit economics
  • Value the subscription model and long-term customer data flywheel as sustainable competitive advantages that pure e-commerce fashion retailers cannot replicate
  • See Stitch Fix at depressed valuations as a potential turnaround or acquisition target for a larger retailer or technology company seeking the personalized fashion AI capabilities
RVLV may suit investors who:
  • Want exposure to the influencer-driven digital fashion commerce model with Revolve's strong millennial and Gen Z brand positioning and growing international presence
  • Value Revolve's test-and-reorder inventory model as a risk reduction discipline that protects against the excess inventory and markdown problems that hurt traditional fashion retailers
  • Believe influencer marketing provides durable customer acquisition advantages in premium contemporary fashion versus traditional digital advertising for fashion brands
Performance & AI score
Performance & AI score
MetricSFIXRVLV
AI scorei23.924.6
AI ranki#3490#3171
Latest closei$2.84$20.66
1M returni-15.48%-13.41%
6M returni-10.69%-6.56%
1Y returni-50.26%-14.24%
$10,000 invested — hypothetical growth (dividends reinvested)

How much would $10,000 be worth today if invested at the start of each period, with all dividends reinvested?

$10,000 invested — hypothetical growth (dividends reinvested)
PeriodSFIXRVLV
1Y ago$4.97K (-50.3%)
started 2025-09-18
$8.58K (-14.2%)
started 2025-09-18
5Y ago$780.86 (-92.2%)
started 2021-09-20
$3.22K (-67.8%)
started 2021-09-20
10Y ago$1.87K (-81.3%)
started 2017-11-17
$6.08K (-39.2%)
started 2019-06-07

Hypothetical — past performance does not guarantee future results.

Valuation & upside potential
Valuation & upside potential
MetricSFIXRVLV
Market capi$412.29M$1.52B
Trailing P/EiN/A20.93
Forward P/Ei-39.6718.73
Price/SalesiN/AN/A
EV/Revenuei0.220.94
Analyst targeti$4.70$30.85
Target upsidei+52.10%+44.48%
Growth, profitability & risk
Growth, profitability & risk
MetricSFIXRVLV
Revenue growthi4.70%12.40%
Earnings growthiN/A82.50%
EPS growthiN/A+82.50%
FCF margini+2.65%+1.56%
Operating margini-1.18%6.40%
Profit margini-1.43%5.54%
ROIC proxyi-9.52%14.31%
Return on equityi-9.52%14.31%
Dividend yieldiN/AN/A
Payout ratioi0.00%0.00%
Dividend growth streakiN/AN/A
Betai2.311.62
Debt/equityi36.995.72
Current ratioi1.502.48
Quick ratioi0.741.23
Correlation

Over the past year, SFIX and RVLV have moved moderately in the same direction (correlation of 0.44), based on daily returns.

1Y
0.44
-1.0+1.0
5Y
0.47
-1.0+1.0
10Y
0.44
-1.0+1.0
Drawdown & downside risk

Lower drawdown and smaller single-period drops generally indicate a smoother ride, though they do not guarantee lower future risk.

1Y risk snapshot
SFIX max drawdowni50.26%
RVLV max drawdowni44.32%
SFIX max wkly dropi26.60%
RVLV max wkly dropi21.71%
5Y risk snapshot
SFIX max drawdowni95.20%
RVLV max drawdowni85.74%
SFIX max wkly dropi45.17%
RVLV max wkly dropi29.51%
10Y risk snapshot
SFIX max drawdowni98.03%
RVLV max drawdowni85.74%
SFIX max wkly dropi46.93%
RVLV max wkly dropi36.78%
Performance metrics by period
Performance metrics by period
PeriodMetricSFIXRVLV
1YGrowthi-50.26%-14.24%
CAGRi-50.29%-14.25%
Volatilityi64.84%49.94%
Sharpe ratioi-0.83-0.15
Sortino ratioi-1.15-0.21
Max drawdowni50.26%44.32%
Current drawdowni50.26%34.31%
Avg drawdowni29.79%18.76%
Ulcer Indexi32.46%22.24%
Max daily dropi16.49%13.87%
Max wkly dropi26.60%21.71%
5YGrowthi-92.19%-67.84%
CAGRi-39.99%-20.32%
Volatilityi86.67%60.41%
Sharpe ratioi-0.21-0.16
Sortino ratioi-0.30-0.23
Max drawdowni95.20%85.74%
Current drawdowni93.51%76.47%
Avg drawdowni85.76%68.47%
Ulcer Indexi87.15%70.68%
Max daily dropi39.47%15.74%
Max wkly dropi45.17%29.51%
10YGrowthi-81.25%-39.24%
CAGRi-17.26%-6.61%
Volatilityi82.98%66.20%
Sharpe ratioi0.130.16
Sortino ratioi0.200.23
Max drawdowni98.03%85.74%
Current drawdowni97.33%76.47%
Avg drawdowni71.29%60.40%
Ulcer Indexi77.15%64.78%
Max daily dropi39.47%18.56%
Max wkly dropi46.93%36.78%
AI Prediction Signali
Members only
Next 5 trading days
SFIX
+2.8%BUY
RVLV
+1.1%HOLD
Next 30 trading days
SFIX
+6.4%BUY
RVLV
+3.2%HOLD

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Business comparison
Business comparison
CategorySFIXRVLV
CompanyStitch Fix, Inc.Revolve Group, Inc.
SectorConsumer CyclicalConsumer Cyclical
IndustryApparel RetailInternet Retail
Core businessStitch Fix is an online personal styling service — subscribers share their style preferences, size, and budget; a human stylist (assisted by AI algorithms) selects 5 items to ship in a 'Fix'; customers keep what they like and return the rest (paying only for kept items plus a $20 styling fee credited toward purchases). Stitch Fix also operates a direct-buy 'Freestyle' shopping feed. Stitch Fix's data flywheel is its differentiation: customer feedback on each item (why they kept or returned) continuously improves algorithm recommendations.Revolve Group operates two online fashion brands: REVOLVE (premium contemporary women's and men's apparel, accessories, and beauty — targeting millennials and Gen Z with influencer-driven marketing) and FWRD (luxury fashion retail). Revolve's marketing strategy relies heavily on social media influencers (Instagram, TikTok), with thousands of content creators styling and promoting REVOLVE products to their audiences. Revolve's proprietary brand portfolio and test-and-reorder inventory model allow rapid style responses to fashion trends.
Investor focusInvestors track Stitch Fix's active client count (subscribers receiving Fixes), revenue per active client, Fix keep rate (percentage of shipped items customers keep), and the company's path to profitability following a challenging post-COVID subscriber decline as consumers returned to in-store shopping.Investors track Revolve's net sales growth (domestic and international), active customer count, average order value (reflects mix of premium vs. luxury), gross margins (affected by return rates and product mix), and the influencer marketing efficiency versus traditional digital advertising.
SFIX strengths
  • AI personalization data flywheel creates improving recommendations over time — each customer interaction (keep vs. return, feedback on fit, color, style) trains Stitch Fix's algorithms; long-tenured customers receive increasingly accurate recommendations, creating retention and improving unit economics over time
  • Subscription model provides predictable demand planning — regular Fix shipment cadences enable Stitch Fix to plan inventory procurement and fulfillment with more predictability than random-demand e-commerce
  • Human stylist + AI combination addresses genuine need for style guidance — many consumers lack the time or confidence to style themselves; Stitch Fix's combination of algorithmic recommendations and human touch provides a service that pure e-commerce cannot replicate
RVLV strengths
  • Influencer marketing creates authentic brand discovery at potentially lower CAC — Revolve's thousands of micro- and macro-influencer partners create authentic content showcasing REVOLVE products in real-life contexts; follower audiences trust influencer recommendations over traditional ads, potentially generating high-quality traffic at favorable economics
  • Proprietary brand portfolio enables better margin control — REVOLVE develops its own brands (MAJORELLE, NBD, Lovers + Friends) alongside curated third-party brands; proprietary brands earn higher margins than selling other brands' products
  • Test-and-reorder inventory model reduces markdown risk — Revolve orders small initial quantities of new styles, measures consumer demand, then reorders successful styles; this reduces inventory risk and markdowns versus traditional fashion retailers who must commit to large orders months in advance
Risks to watch — SFIX
  • Active client decline since COVID-era peak — Stitch Fix's active client count peaked during COVID (when online shopping surged and in-store was unavailable) and has declined as consumers return to physical retail; rebuilding subscriber growth is the primary challenge
  • Profitability under pressure from high fulfillment and stylist costs — the Fix subscription model has high fulfillment costs (picking, packing, return shipping) and requires paying human stylists; improving margins requires higher keep rates and larger average order values
  • Freestyle direct shopping cannibalizes Fix subscription economics — Stitch Fix's Freestyle browse-and-buy feature competes with its own Fix subscription model; customers who shop Freestyle don't generate stylist revenue or subscription engagement
Risks to watch — RVLV
  • Influencer marketing is expensive and increasingly competitive — social media influencer fees have risen substantially; top fashion influencers command significant fees for sponsored content; maintaining influencer marketing efficiency requires constant optimization
  • Return rates are high in online fashion — fashion e-commerce return rates of 30-50% are common; each return incurs shipping costs, inspection costs, and potential markdown if the returned item can't be resold at full price; high returns compress gross margins
  • International expansion complexity — Revolve has grown international revenue but international fashion e-commerce involves complex logistics, localization, and return handling; international expansion adds operational complexity
Frequently asked questions
Stitch Fix uses a hybrid AI + human approach: clients complete a detailed style profile (preferences for colors, patterns, fits; budget range; lifestyle occasions; what they want more or less of); algorithms generate a ranked list of thousands of potential items from Stitch Fix's inventory that match each client's profile; human stylists (Stitch Fix employs thousands of part-time remote stylists) review the algorithmic shortlist and select the final 5 items, adding their own styling judgment and personal notes to each selection; after the client reviews the Fix, they rate each item (love it, not for me, fit issue) — this feedback trains the algorithm for future Fixes. The AI component ensures that stylists don't need to search all 1,000+ available products for each client; the human component adds judgment the algorithm can't fully capture (client wrote 'I'm going to a country music concert' in their note; the stylist picks Western-inspired items the algorithm might not prioritize). Over time, frequent clients' taste profiles become very well understood, improving recommendation accuracy.
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